Inā ʻaʻole i loko o ka hoʻolālā, ʻaʻole ia i loko o ka waihona kālā: ʻo ka European Tourism Manifesto alliance, ka leo o ka huakaʻi ʻEulopa a me ka ʻoihana mākaʻikaʻi, koi aku i nā ʻAmelika Hui Pū ʻIa o ʻEulopa e hana i ka mākaʻikaʻi i mea hoʻolālā i kā lākou hoʻolālā hoʻolaʻa aupuni i mea e hoʻohana i ka hiki o ka ʻāpana e hoʻoulu i nā hana a me ka ulu ʻana, a e ʻohi i nā pōmaikaʻi mai nā hoʻololi ʻōmaʻomaʻo a me nā kikohoʻe.
E like me ka Europa Komikina'S Communication 'Europe's moment: Repair and Preparing for the Next Generation'[1], ʻo ka huakaʻi a me ka mākaʻikaʻi kekahi o nā kaiaola i hoʻopilikia ʻia e ka COVID-19 a koi aku iā € 161 biliona[2] waiwai o ka hoʻopukapuka e hoʻihoʻi i mua. -ka pae pilikia. ʻO ka hou Recovery and Resilience Facility [3], i manaʻo ʻia e ke Komisina e kōkua i ke kūkulu hou ʻana o ka EU ma hope o ka maʻi maʻi maʻi, hāʻawi i kahi manawa kūpono ʻole e kākoʻo i ka mākaʻikaʻi a hōʻoia i ke kōkua ʻana o ka ʻāpana i ka hoʻokele digital a me ka hoʻololi ʻōmaʻomaʻo. kūpaʻa.
ʻO ka pahuhopu o ka Recovery and Resilience Facility ʻo ia ka hāʻawi ʻana i ke kākoʻo kālā nui no nā hoʻoponopono a me nā hoʻopukapuka i hana ʻia e nā ʻAmelika Hui Pū ʻIa, e hoʻēmi i ka hopena o ka hoʻokele waiwai a me ka pilikanaka o ka maʻi maʻi coronavirus, e hoʻomau i ka hoʻokele waiwai o ka EU. I mea e pōmaikaʻi ai i kēia manawa kālā i loaʻa ʻole ma mua, pono nā ʻAmelika Hui Pū ʻIa e waiho i ke Komisina mai ka lā 15 ʻOkakopa 2020 (a hiki i ʻApelila 2021) i kā lākou hoʻolālā hoʻolaʻa a me ka hoʻolālā ʻana e hōʻike ana i ka hoʻopukapuka aupuni a me nā papa hana hoʻoponopono e like me nā pahuhopu hoʻolālā māhoe: digitalization and sustainability. .
Pono e hoʻokomo paʻa ʻia ka mākaʻikaʻi i loko o nā hoʻolālā hoʻihoʻi a hoʻoikaika. I kēia manawa, pono ka ʻāpana i ke kākoʻo hoʻomau e ola a kōkua i ka hoʻolaʻa ʻana. ʻO ka mākaʻikaʻi he micro/SME i hoʻomalu ʻia, kahi mele e hilinaʻi ai ka ʻokoʻa a me ka hoʻopiʻi ʻana o ʻEulopa ma ke ʻano he huakaʻi. ʻOi aku ka wikiwiki o nā ʻoihana liʻiliʻi i ka hana i ka ʻoihana ma mua o nā ʻoihana nui: ʻo ke komo ʻana i ke kālā no ka wā pōkole ʻo ia hoʻi ka loaʻa ʻana o ka hana no ka wā lōʻihi. ʻO ka ʻāpana he 9.5% o ka GDP o ka EU, hāʻawi i nā hana i 22.6 miliona mau kānaka [4] a he hopena pololei i ka halihali, hale kūʻai, ʻoihana agri-meaʻai, a me ka ʻoihana ākea. Wahi a UNWTO[5], ua ʻike ʻo ʻEulopa i ka emi ʻana o 66% i ka hiki ʻana mai o nā mākaʻikaʻi i ka hapa mua o 2020 a WTTC manaʻo [6] ua pilikia ka ʻāina i ka nalo ʻana o 29.5 miliona o nā hana huakaʻi a me nā hana mākaʻikaʻi (80% o 2019) a nalowale 1,442 biliona EUR i ka huakaʻi a me ka GDP huakaʻi (80% o 2019) ma muli o ka COVID-19.
ʻIke maopopo ʻia ka pōʻino o ka hoʻokele waiwai a me ka nohona pili kanaka inā ʻaʻole mākou e hana wikiwiki i ke kūkulu ʻana a me ke kālā ʻana i ka hoʻihoʻi ʻana i ka ʻoihana huakaʻi a me nā mākaʻikaʻi: 1 EUR o ka waiwai i hoʻokumu ʻia e ka huakaʻi e loaʻa i kahi 56 keneta hou o ka waiwai hoʻohui i ka hopena pololei ʻole. nā ʻoihana ʻē aʻe[7]. ʻO ka hoʻokomo kālā ʻana i ka mākaʻikaʻi e hāʻawi i ka pōmaikaʻi lōʻihi i nā kaiāulu, nā malihini a me nā ʻoihana ma ʻEulopa.
Me ke kākoʻo kūpono, hiki i ka mākaʻikaʻi ke lilo i kekahi o nā ʻenekini maikaʻi loa e hāʻawi i ka hoʻomohala hoʻomau: kākoʻo ia i ka hana ma nā wahi āpau a me nā heluna kanaka, kōkua i ka maikaʻi, a loaʻa ka loaʻa kālā e pono ai e mālama i ka ʻike kaiāulu, ka moʻomeheu a me ka hoʻoilina. ʻO ia kekahi o kā mākou mau mea hoʻopuka maikaʻi loa.
He transversal ka mākaʻikaʻi a pili kona kaulahao waiwai lōʻihi i nā ʻāpana he nui. Hiki i ke kaiaola huakaʻi olakino a me ka mākaʻikaʻi ke kōkua i ka hoʻokō ʻana i nā pahuhopu nui ʻehā o ka Recovery and Resilience Facility: hoʻoikaika i ka hoʻokele waiwai, ka pilikanaka a me ka ʻāina o ka EU, hoʻoikaika i ke kūpaʻa o ka Union, hoʻēmi i ka hopena o ka pilikia a kākoʻo i nā hoʻololi ʻōmaʻomaʻo a me nā kikohoʻe.
No laila he mea nui ka hopena i ka huakaʻi a me ka kaiaola mākaʻikaʻi he loiloi loiloi no nā mea nui a pau o nā hoʻolālā Hoʻihoʻi a me Resilience. He mea koʻikoʻi ka hopena hoʻonui o ka hoʻopukapuka akamai e pōmaikaʻi ai i ka mākaʻikaʻi. Ua mākaukau ka European Tourism Manifesto alliance e kōkua i nā ʻAmelika Hui Pū ʻIa i ka hoʻolālā ʻana i kā lākou hoʻolālā Hoʻolaʻa e hōʻoia i ka hana ʻana o nā hoʻoponopono hou a me nā hoʻopukapuka i kahi kūlana maikaʻi e hiki ai i ka mākaʻikaʻi ke hoʻomohala i kahi ala kūpaʻa a kūpaʻa, a hoʻomau i ka hana ʻana i nā hana, hoʻoulu i ka pilina a me ke kūkulu ʻana. ke ala e hiki ai i ka ho'ōla hoʻomau mai ka hopena o ka nohona a me ka hoʻokele waiwai o ka maʻi maʻi COVID-19.
He aha e lawe ʻia mai kēia ʻatikala:
- The European Tourism Manifesto alliance is ready to help Member States in drafting their Recovery plans to ensure that the proposed reforms and investments create a favorable environment in which tourism can develop in a sustainable and resilient way, and continue to create jobs, fostering cohesion and building the path towards a sustainable recovery from the social and economic impact of the COVID-19 pandemic.
- the European Tourism Manifesto alliance, the voice of the European travel and tourism sector, urges European Union Member States to make tourism a strategic element in their national recovery plans in order to harness the potential of the sector to generate jobs and growth, and to reap the benefits from green and digital transitions.
- The new Recovery and Resilience Facility[3], proposed by the Commission to help the EU rebuild after the pandemic, offers an unprecedented opportunity to support tourism and ensure that the sector helps to drive digital and green transitions, and thereby strengthens both economic and social resilience.
