Ua hoʻolauleʻa ʻo Las Vegas i kāna hoʻolaha hou me nā hanana kūikawā a me nā hana a puni ka huakaʻi e hoʻomālamalama i ke kūlanakauhale poni.

Ua hoʻomaka ʻia ka hoʻolaha ma ka Lāpule, Ianuali 26 me kahi hoʻolaha 60-kekona e hoʻomaka ana i ka huaʻōlelo hou o ka huakaʻi "What Happens Here, Only Happens Here," i hoʻolaha ʻia ma ka 62^nd Nā makana GRAMMY™. Ke hoʻomau nei ka hoʻolaha e hoʻoikaika i ke kūlana o ka brand kaʻao ma ke ʻano he mea hoʻolako nui i ke kūʻokoʻa o nā mākua.

E hoʻomaka i ka hoʻolauleʻa, ka ʻO ka ʻaha kūkā o Las Vegas a me ka mana o nā malihini kipay (LVCVA) i ka ʻaha kūkā ma Fremont Street Experience ma Downtown Las Vegas kahi i hoʻolaha ai ke Kiaʻāina ʻo Steve Sisolak iā Ianuali 30, 2020 ʻo ia wale nō ka lā Vegas. ʻO Brian Yost, COO o ka LVCVA, ʻo Patrick Hughes, ka pelekikena a me ka Luna Nui o Fremont Street Experience a me Derek Stevens, Luna Nui o The D Las Vegas, Golden Gate Hotel & Casino a me Downtown Las Vegas Events Center.

Ma hope o ka hoʻolaha hoʻolaha, ua wehe ʻia nā pop-up Instagram pono ponoʻī no ka selfie ma kekahi o nā wahi koʻikoʻi o ke kūlanakauhale e like me Fremont Street Experience, The Cosmopolitan of Las Vegas, Punawai o Bellagio, ʻO ka LINQ Promenade, McCarran International Airport - Terminal 1, Grand Canal Shoppes ma The Venetian Resort Las Vegas a me Wynn Las Vegas. Ma hope o kēlā ahiahi, hōʻike ʻia nā mākaʻikaʻi ma luna a iho i ka Las Vegas Strip i ka #OnlyVegas messaging, ʻoiai ʻo ka Eiffel Tower ma Paris Las Vegas, The High Roller ma The LINQ Promenade a me ka hōʻailona Welcome to Fabulous Las Vegas i ʻulaʻula i ka poni i ka noʻonoʻo ʻana i ka hoʻolaha hou. .

"Ke hōʻailona nei ʻo 2020 i ka hoʻomaka ʻana o kahi makahiki hou, aia ʻo Las Vegas ma ke alo o ka ʻoihana hou, ka holomua ʻenehana, a ʻoiaʻiʻo hoʻi, nā leʻaleʻa kupaianaha. Hoʻolauleʻa ka marquee takeover a me Vegas wale nō i ka huakaʻi ma o ka ulu ʻana o kekahi o nā hoʻolaha hoʻolaha hoʻolaha nui loa. Haʻaheo mākou i ka hōʻike ʻana i ka honua ʻo 'What Happens Here, Only Happens Here', "wahi a Steve Hill, Luna Nui a me ka pelekikena o ka LVCVA. "Ke hōʻike nei kā mākou noiʻi me ke koʻikoʻi a me ke koʻikoʻi o ke ola o kēlā me kēia lā, ke ʻimi nei kā mākou poʻe huakaʻi i kahi pakele mai ia mea a pau, ka mea a Las Vegas i hāʻawi mau ai. Ma kēia hoʻolaha, hāʻawi mākou i ka poʻe i ka ʻae a lākou e ʻimi nei e hoʻokō maoli i kēlā pakele.

E hoʻomau ʻia nā ʻoliʻoli a puni ka hopena pule me ka hoʻolele ʻana i ka pāʻoihana hou ma ka Fremont Street Experience's Viva Vision Light Show ma 7 pm a me 11 pm i kēlā me kēia pō. Paipai ʻia ka poʻe kipa a me nā kamaʻāina e kipa aku i ka Instagram activations a hiki i ka lā Lāpule no ko lākou manawa e kiʻi i kahi swag kūikawā wale nō Vegas mai 3:30 pm a 10 pm i kēlā me kēia lā.

Eia kekahi, no ka manawa mua loa, e holo ʻo Las Vegas i ka hoʻolaha hou i ka wā o ka Super Bowl LIV pre-game festivities, i kēia Lāpule, Feb. 2, ma waena o 5:30 - 6 pm EST / 2:30 - 3 pm PST. Hōʻike ka hoʻolaha i nā mea pena kiʻi noho ma Las Vegas ʻo Shania Twain, Christina Aguilera a me Aerosmith, a hōʻike i nā ʻike e loaʻa i nā malihini i kēia kūlanakauhale hoʻokahi.

Ua hoʻonohonoho mua ʻia nā hanana a me nā hana e pili ana i ka hoʻokuʻu ʻana no Ianuali 26 akā ua hoʻopanee ʻia ma hope o ka make ʻana o Kobe Bryant, kāna kaikamahine ʻo Gianna a me ʻehiku ʻē aʻe no ka mahalo ʻana i nā ʻohana a me ke kaiāulu o Los Angeles.

He aha e lawe ʻia mai kēia ʻatikala:

Later that evening, resort marquees up and down the Las Vegas Strip displayed #OnlyVegas messaging, while the Eiffel Tower at Paris Las Vegas, The High Roller at The LINQ Promenade and the Welcome to Fabulous Las Vegas sign glowed purple in reflection of the new campaign.
Following the proclamation ceremony, selfie-worthy Instagram pop-ups were unveiled at some of the city’s most iconic locations including Fremont Street Experience, The Cosmopolitan of Las Vegas, Fountains of Bellagio, The LINQ Promenade, McCarran International Airport – Terminal 1, Grand Canal Shoppes at The Venetian Resort Las Vegas and Wynn Las Vegas.
To kick off the celebration, the Las Vegas Convention and Visitors Authority (LVCVA) hosted a press conference at Fremont Street Experience in Downtown Las Vegas where Governor Steve Sisolak proclaimed Jan.