Pilikia i ka ka emi ana o ka mahele o Amerika ʻO ka mākeke huakaʻi honua, ua hoʻopuka nā alakaʻi o nā hui huakaʻi nui loa ma ka ʻāina i kahi ʻōlelo hui like ʻole me kahi ʻōlelo kuhikuhi pololei no Congress a me ka hoʻokele e hoʻōki i ka paheʻe: ʻae hou iā Brand USA—ka hui i hana ʻia me ka hoʻolaha ʻana i ka US ma ke ʻano he wahi huakaʻi:
"Ke koi aku nei mākou nā alakaʻi o nā hui huakaʻi nui loa o ʻAmelika i kā mākou mau alakaʻi ma Wakinekona e hoʻoponopono koke i ka ʻāpana US o ka mākeke huakaʻi honua ma o ka hana hou ʻana iā Brand USA, kahi hui koʻikoʻi i ka US e hoʻokūkū maikaʻi ana i nā kālā mākaʻikaʻi honua. Me ka ʻole o ka ʻae hou ʻana o Brand USA i kēia makahiki, e hoʻomau ka poʻe hoʻokūkū no nā huakaʻi huakaʻi honua i mua o mākou a e hoʻopilikia ʻia nā ʻumi kaukani o nā hana ʻAmelika.
"ʻOiai ʻoi aku ka pōmaikaʻi o ka hapa nui o ka honua a ʻoi aku ka nui o ka poʻe e hele nei ma mua o ka wā ma mua, ke hoʻomau nei ka emi ʻana o ka pākēneka o nā huakaʻi e kipa aku i ʻAmelika. Inā ʻae ʻia kēlā ʻano e hoʻomau, e hōʻike ana ia i kahi manawa nui i hala ʻole i ka manawa e waiho pololei ai ke koena kālepa US a me ka hoʻomau ʻana i kā mākou hoʻonui waiwai ma ka puʻuwai o kā mākou kūkākūkā kulekele aupuni. ʻO ka huakaʻi—ma waho aʻe o ka hoʻoulu ʻana i $2.5 trillion no ka hoʻokele waiwai o ka ʻāina a me ke kākoʻo ʻana i hoʻokahi o nā hana ʻAmelika he 10—ʻo ia ka helu 2 o ko mākou ʻāina e lawe aku ai, e hoʻopuka ana i kahi koena kālepa o $69 biliona i ka makahiki i hala me ka ʻole o ka nui o ka deficit kālepa he 11% kiʻekiʻe.
"ʻO Brand USA - kahi hui lehulehu-private e hoʻolaha ana i ka US ma ke ʻano he wahi mākaʻikaʻi ma ke kumu kūʻai ʻole i ka mea ʻauhau ʻAmelika - he papahana i hōʻoia ʻia e pono ai ka mālama ʻana i kahi pae pāʻani ma ka mākeke huakaʻi hoʻokūkū nui loa. ʻAʻole wale ʻo Brand USA ka pane wale nō o ko mākou ʻāina i nā hoʻoikaika kūʻai ikaika o ko mākou mau hoa hoʻokūkū mākaʻikaʻi, akā ʻo kāna ʻoihana kikoʻī ʻo ia ke kūʻai aku i ka US holoʻokoʻa, ʻoi aku ka liʻiliʻi o nā wahi i ʻike ʻole ʻia ʻaʻole pono e hoʻolaha iā lākou iho ma waho.
"Ua kū mau kā mākou ʻoihana no ka hoʻokumu ʻana i ka pōmaikaʻi no nā ʻAmelika ma kēlā me kēia kihi o ka ʻāina, a ke mākaukau nei mākou e hana pū me ka hoʻokele Trump a me ka Congress i ka ʻimi ʻana i kēlā mau pahuhopu."
Heather McCrory, Accor
ʻO Anré Williams, American Express
ʻO Christine Duffy, Carnival Cruise Line
ʻO Patrick Pacious, Choice Hotels International
Jeremy Jacobs, Delaware North
ʻO Chrissy Taylor, Enterprise Holdings
ʻO Chris Nassetta, Hilton
ʻO Elie Maalouf, InterContinental Hotels & Resorts (IHG)
ʻO Jonathan Tisch, Loews Hotels & Co.
ʻO Arne Sorenson, Marriott International
ʻO Jim Murren, MGM Resorts International
ʻO Marc Swanson, SeaWorld Parks & Entertainment
Roger Dow, Hui Kaahele US
ʻO John Sprouls, Universal Parks & Resorts
ʻO Geoff Ballotti, Wyndham Hotels & Resorts
ʻOiai ka piʻi ʻana o ka nui o ka kipa ʻana i waho i ka US he 3.1% haʻahaʻa mai 2015 a 2018, ʻoi aku ka maikaʻi o ka US i ka loaʻa ʻana o ka 21% i ka huakaʻi holo lōʻihi i kēia manawa. ʻO ka hopena, ua hāʻule ka ʻāpana US o ka huakaʻi hele lōʻihi mai ka 13.7% i ka makahiki 2015 a i ka 11.7% i ka 2018. ʻO ia hoʻi, ʻoiai ʻoi aku ka nui o nā poʻe e huakaʻi ana ma ka honua holoʻokoʻa, he hapa haʻahaʻa o lākou e koho nei e kipa i ka US.
ʻO ka emi ʻana o ka māhele mākeke e hōʻike ana i nā poho i ka ʻoihana US o 14 miliona mau malihini kipa honua, $59 biliona ma ka hoʻolimalima huakaʻi honua, a me 120,000 mau hana US.
Eia kekahi, ʻo ka māhele mākeke huakaʻi US kēla e hoʻomau i kāna paheʻe, e hāʻule ana ma lalo o 11% e 2022. ʻO ia ke ʻano o ka hoʻokele waiwai hou o 41 miliona mau malihini kipa, $180 biliona ma ka hoʻolimalima huakaʻi honua a me 266,000 mau hana i nā makahiki ʻekolu e hiki mai ana.
Inā ʻaʻole i hōʻoia ʻia ka kūleʻa o Brand USA, ʻoi aku ka maikaʻi o ka emi ʻana o ka mākeke. Mālama ʻo Brand USA i ka hoʻokūkū o ʻAmelika Hui Pū ʻIa ma ka mākeke huakaʻi honua a hoʻouna i nā malihini kipa honua i nā wahi ma waho o nā kūlanakauhale ʻīpuka—e hōʻoia ana i nā wahi āpau o ʻAmelika e ʻohi i nā pono waiwai a me nā hana e pili pono ana i ka kipa honua.
Ua hoʻokuʻu ʻia ka ʻōlelo ma hope o ka hui ʻana o ka CEO Roundtable ʻelua makahiki o US Travel i ka Pōʻakolu, kahi i ʻākoakoa ai nā luna hoʻokele o nā ʻoihana huakaʻi nui a kaulana loa o ka ʻāina i kahi mau kapuaʻi mai ka US Capitol ma ka National Museum of the American Indian e kūkākūkā i nā pilikia koʻikoʻi o ka huakaʻi. ʻoihana. Ma kahi o ka māhele mākaʻikaʻi huakaʻi US a me ka hana hou ʻana o Brand USA, ʻo nā kumuhana ʻē aʻe i kūkākūkā ʻia e ka hui e pili ana i ke koʻikoʻi o ka hāʻawi ʻana i ka ʻaelike kālepa USMCA a me ka lā hope o ʻOkakopa 1, 2020 no ka lele ʻana me ka REAL ID-compliant identification.
Ua hui ka hui i ka lā holoʻokoʻa me nā mea hoʻolālā e pili ana i ka House Majority Leader Steny Hoyer (D-MD), Assistant Secretary of State Manisha Singh, Sen. Catherine Cortez Masto (D-NV), Sen. Cory Gardner (R-CO), US Rep . John Katko (R-NY), a me ka Lunamakaainana o US Peter Welch (D-VT).
