"ʻO ia ka manawa kūpono no mākou e kū hou ai," wahi a ka Luna Hoʻokele o Destination Marketing ma ʻO Seychelles Huakaʻi, Mrs. Bernadette Willemin, i ka halawai ana ma L'Escale Resort i nehinei, i kona wehe ana i ka makamae huakai i hooponopono hou ia ma ke alo o ke Kakauolelo Principal for Tourism, Mrs. Sherin Francis.
Ua hoʻolauleʻa ʻia ka milestone ma waena o nā lālā koʻikoʻi o ke kālepa, me nā hoa mokulele, nā Hoteliers, a me nā ʻelele DMC.
Ma kāna hōʻike ʻana, ua ʻōlelo ka Luna Hoʻokele no Marketing, ʻoiai he kūleʻa loa ma ka mākeke honua, ʻo ka Seychelles Islands brand, ka mea i hoʻomaka i ka makahiki 2006, pono e hāʻawi ʻia i kahi hiʻohiʻona hou i ka wā e hoʻololi ai i ka ulu ʻana o ka mākeke a me nā ʻano kikohoʻe a puni ka honua. .
Holo ka logo "manu kuokoa".
Me ka hoʻolauna haʻaheo i nā hiʻohiʻona hou o ka hōʻailona "manu manuahi", ua hāʻawi ʻo Mrs. Bernadette Willemin i kahi hōʻike pōkole i ka poʻe i hele mai, e wehewehe ana i ka ulu ʻana o ka brand Seychelles me kahi hiʻohiʻona hou, e lawe ana i nā waihoʻoluʻu aupuni e like me ia ma mua.
Ua wehewehe pū ʻo Mrs. Willemin, ʻoiai ua hoʻokō ʻia kēia hoʻololi ʻana, ua waiho paʻa ʻia ke ʻano o ka brand e ka hui e mālama i ka brand Seychelles i ʻike ʻia e kona poʻe kuleana āpau.
"Ma mua o kēia makahiki, ua hoʻoholo mākou e hana hou i kā mākou brand me ke kōkua o ka UNION, ka poʻe i kamaʻāina i kā mākou brand a me kāna logo. Ua manaʻo nō hoʻi mākou i ka pono e mālama i kā mākou brand i kēia manawa no ka hoʻopuka maikaʻi ʻana i kā mākou leka i kēia ao wiwo ʻole o nā paena kikohoʻe hou i loaʻa ʻole i ka makahiki 2006," wahi a Mrs. Willemin.
Ma kāna ʻaoʻao, ua hōʻike pōkole ke Kakauolelo Poʻokela no ka mākaʻikaʻi, ʻo Mrs. ʻO Seychelles Huakaʻi mīkini.
"Ke manaʻoʻiʻo nei au ʻo kēia hōʻailona hōʻailona, e pili ana i ka hoʻoikaika hou ʻana iā mākou iho ma ke ʻano he ʻoihana, e hōʻike i kā mākou poʻe malihini kipa a me nā mea e noho nei i kā mākou kūpaʻa e hoʻololi hou i kā lākou ʻike ma Seychelles. Me nā hanana he nui e kū nei i ka huakaʻi e pili ana i nā huahana a me nā lawelawe, ua hoʻomaikaʻi mākou i kā mākou hōʻailona e hōʻeuʻeu i kā mākou poʻe malihini e koho iā mākou i ka wā e hoʻoholo ai i ka huakaʻi.
He aha e lawe ʻia mai kēia ʻatikala:
- Ma kāna hōʻike ʻana, ua ʻōlelo ka Luna Hoʻokele no Marketing, ʻoiai he kūleʻa loa ma ka mākeke honua, ʻo ka Seychelles Islands brand, ka mea i hoʻomaka i ka makahiki 2006, pono e hāʻawi ʻia i kahi hiʻohiʻona hou i ka wā e hoʻololi ai i ka ulu ʻana o ka mākeke a me nā ʻano kikohoʻe a puni ka honua. .
- Bernadette Willemin gave a brief presentation to the attendees, explaining the evolution of the Seychelles brand with a more modern look, bearing the national colors as it previously did.
- “Earlier this year, we decided to undertake the re-energizing of our brand again with the assistance of the UNION, who are familiar with our brand and its logo.
