ʻO nā lālā o ka Skal International Executive Board no 2021 ʻo Bill Rheaume, ka Pelekikena honua mai Skal Canada; Burcin Turkkan, Hope Pelekikena Nui mai Skal USA; Fiona Nicholl, Hope Peresidena mai Skal Australia; ʻO Juan Ignacio Steta Gandara, Luna Hoʻokele mai Skal Mexico; ʻO Marja Eela-Kaskinen, Luna Hoʻokele mai Skal Finland; Denise Scrafton, Peresidena ISC mai Skal Australia; a me Daniela Otero, Luna Nui o Skal Spain.

Na ka International Executive Board of Skal e hoʻokumu i mua a e kālele ana i ke kākoʻo ʻana i ka makemake hui no Skal a me ka mākaʻikaʻi ma o ka hoʻonui ʻana i ka pilina honua, ka hoʻomohala ʻana i nā pilina, a me ka hoʻonui ʻana i ka ʻike a me ka mana ma o nā hanana ʻoihana huakaʻi e hoʻonui i ka waiwai o ka lālā Skal.

"I koʻu hoʻomaka ʻana i koʻu manawa ma ke ʻano he Pelekikena Skal International World, ke kū nei mākou i ka hana koʻikoʻi o ka mālama ʻana i nā lālā a me ka hoihoi nui. ʻoiai ke hoʻōla mālie nei ka ʻoihana mākaʻikaʻi mai ka hopena pōʻino o COVID a me nā hopena paʻa a me nā palena huakaʻi. Ua kūpaʻa ka Papa Hoʻokō i ke kākoʻo ʻana i kēlā hoʻihoʻi ʻana ma nā ʻano āpau a me ka hoʻolaha ʻana i nā waiwai lālā o Skal i ka wā e pono ai ke koʻikoʻi o ke kākoʻo kaiāulu, "wahi a Bill Rheaume, World President, Skal International.

"I kēia manawa, me nā lāʻau lapaʻau i loaʻa, aia ka mālamalama i ka hope o kahi kaila pouli loa. Pono kā mākou ʻoihana e kākoʻo i nā hui huakaʻi, nā mokulele, a me nā hōkele i ko lākou hakakā ʻana e ola i kēia hāʻule i manaʻo ʻole ʻia, "wahi āna.

I ka makahiki 2021, e hoʻomau ka hana pū me ka Skal international UNWTO ʻoiai ʻo Daniela Otero, Luna Nui o Skal International, he lālā o ka papa pili. E hoʻomau ka hui i ka launa pū ʻana me nā hui hoa ʻē aʻe e like me WTTC, PATA, IIPT, The Code, ECPAT, ICTP, a me ka Hui Kaʻahele Hoʻomau.

"ʻO nā aupuni, nā hui, nā ʻoihana, a ma hope o mākou a pau e pono e hoʻolilo i nā mahina e hiki mai ana i ka hoʻomaʻamaʻa hou ʻana i ka hoʻihoʻi ʻana. He mea koʻikoʻi ka hana pū ʻana a me ka hui pū ʻana, "wahi a Daniela Otero, Luna Nui o Skal International.

I ka makahiki 2020, ua alakaʻi ʻo Skal International, e like me nā hui ʻē aʻe a puni ka honua, i kāna mau hālāwai ma nā ʻano pūnaewele like ʻole e like me nā hālāwai virtual a i ʻole, i kekahi mau hihia, me ka hoʻohana ʻana i ka ʻano hybrid. Ma 2021, e hoʻomau ʻia kēia i ka maʻamau no nā mahina 4-6 mua. "ʻO kā mākou pahuhopu i 2021 e hoʻonui i ka ʻike ʻana o Skal International ma ka honua holoʻokoʻa ʻoiai e mālama ana i kahi kamaʻilio kūpono a holomua i loko. E hoʻokumu a hoʻokele mākou i ka hoʻolālā kamaʻilio multi-channel, hoʻomohala i kahi leo brand, a mālama i ka kūpaʻa o ka brand ma nā kahua āpau. Hoʻolālā mākou i ka hoʻohana ʻana i nā pānaehana media lehulehu a me nā kikohoʻe e hoʻonui i ko mākou hele ʻana i loko o ka ʻoihana huakaʻi a me ka mākaʻikaʻi, "wahi a Burcin Turkkan, Senior VP kuleana no PR/Communications and Digital Media.

Ma ke ʻano he hui International mua e hoʻohana ana i ka Digital Transformation e like me 2018, ua loaʻa ʻo Skal International i nā paepae ʻenehana e hiki ai i kāna mau lālā ke hana i ka ʻoihana me ka hoʻohana ʻana i kēia mau kahua. "ʻOiai mākou i ka papa ʻelua o ka Digital Transformation, ke hana nei mākou i ka hoʻolauna ʻana i nā ʻenehana holomua a me nā kahua hou i ko mākou lālā honua," wahi a Fiona Nicholl, Hope Pelekikena o Skal International.

Ke hoʻolālā nei ʻo Skal International i ka hālāwai ma ʻOkakopa 2021 me kāna mau lālā honua ma ka Annual Skal International World Congress ma Quebec City, Kanada. ʻO kēia hanana paha kekahi o nā hui huakaʻi a me nā ʻoihana huakaʻi honua mua ma hope o ka maʻi maʻi. He papahana nui ko ka Ahaolelo e pili ana i nā hanana B2B, nā haʻawina, nā mea kamaʻilio malihini, nā lālā hoʻokipa a me nā lālā ʻole mai ka ʻoihana huakaʻi honua a me ka ʻoihana mākaʻikaʻi.

ʻO Skal International ka pūnaewele puni honua nui loa o nā ʻoihana mākaʻikaʻi e hoʻolaha ana i ka mākaʻikaʻi, ʻoihana, a me ka pilina ma ka honua holoʻokoʻa mai ka makahiki 1934. ʻO kona mau lālā he mau alakaʻi a me nā luna hoʻokele o ka ʻoihana mākaʻikaʻi e pili ana i kekahi i kekahi e hoʻoponopono i nā pilikia hoihoi, hoʻomaikaʻi i kahi ʻoihana ʻoihana, a me ka hoʻolaha ʻana. nā wahi e hele ai. No ka ʻike hou aku e pili ana iā Skal International a me ka lālā, e kipa skal.org.

# pūnaehulehu

He aha e lawe ʻia mai kēia ʻatikala:

Na ka International Executive Board of Skal e hoʻokumu i mua a e kālele ana i ke kākoʻo ʻana i ka makemake hui no Skal a me ka mākaʻikaʻi ma o ka hoʻonui ʻana i ka pilina honua, ka hoʻomohala ʻana i nā pilina, a me ka hoʻonui ʻana i ka ʻike a me ka mana ma o nā hanana ʻoihana huakaʻi e hoʻonui i ka waiwai o ka lālā Skal.
“As I begin my term as Skal International World President, we are still facing the daunting task of keeping member engagement and interest high while the tourism industry slowly recovers from the devastating outcome of COVID and resulting lockdowns and travel restrictions.
The Executive Board is committed to supporting that recovery in every way possible and promoting Skal membership values when the importance of community support is so necessary,” said Bill Rheaume, World President, Skal International.