ʻO Acosta, kahi mea kūʻai aku i hoʻohui ʻia a me nā lawelawe lawelawe kūʻai aku i ka ʻoihana mea kūʻai aku i hoʻopili ʻia (CPG), i kēia lā i hoʻokuʻu i kāna hōʻike noiʻi hou loa, The Lingering Impact of COVID-19 on US Shoppers. Ke nānā nei ka hōʻike i ka hana a nā mea kūʻai aku o US ma kahi o ʻelua mau makahiki i ka maʻi maʻi. Wahi a ka noiʻi a Acosta, ʻo ka hapa nui o nā mea kūʻai aku i kēia lā (68%) ke kūʻai nei ma ka pūnaewele no nā hale kūʻai, ma ka liʻiliʻi loa i kekahi manawa, ʻoiai ke hoʻomau nei ka ulu ʻana o ka maʻi maʻi a me ka ʻoihana.
"ʻAʻole ia he mea kupanaha no ka hoʻomohala ʻana o nā ʻano kūʻai i ka hoʻomaka ʻana o ka maʻi maʻi i kēia lā, ʻoiai ʻo ka hopohopo e pili ana i ka COVID-19 ke kiʻekiʻe nei no nā mea kūʻai aku," wahi a Colin Stewart, ka Hope Pelekikena Hoʻokele, Business Intelligence ma Acosta. "ʻOiaʻiʻo, hōʻike ka noiʻi a Acosta i nā pae hopohopo e pili ana i ka maʻi maʻi ma waena o nā mea kūʻai aku ma Ianuali 2022 he haʻahaʻa haʻahaʻa ma mua o nā mea kūʻai aku i noiʻi ʻia ma kahi o hoʻokahi makahiki i hala. Hoʻopili ʻia nā hopohopo e pili ana i ka palekana a me ke kālā e ka hemahema o nā huahana a me ka piʻi ʻana o nā kumukūʻai kūʻai ma muli o nā pilikia kaulahao lako. ʻOiai ke alo nei i ka maopopo ʻole o ka mākeke, e hoʻomau paha nā mea kūʻai aku - a hoʻonui paha - nā hana kūʻai i lawe ʻia i nā makahiki ʻelua i hala.
Hāʻawi ka noiʻi a Acosta i ka ʻike hohonu i ka hopena o ka COVID-19 i nā ʻano a me nā hopohopo o nā mea kūʻai aku o US.
Pilikia COVID-19
• He kiʻekiʻe ka nui o ka hopohopo maʻi maʻi ma waena o nā mea kūʻai o kēia lā. ʻO ka awelika o ka hopohopo hopohopo o nā mea kūʻai aku i hoʻopaʻa ʻia ma Ianuali 2022 he 6.6 ma ka pālākiō o 1-10 (ʻaʻole hopohopo ʻo 1 a hopohopo nui ʻia he 10), piʻi .7 mau helu mai Dekemaba 2021
o He kanahākūmāono pākēneka o nā mea kūʻai i noiʻi ʻia i ka makahiki 2022 i helu i ko lākou kūlana hopohopo COVID-19 he "hopohopo loa."
o He iwakāluakūmāhā pākēneka o nā mea kūʻai i hoʻopaʻa ʻia i ka makahiki 2022 i ko lākou kūlana hopohopo COVID-19 he "ʻaʻole hopohopo."
Ma kahi kokoke i 33% o nā hale i kahi ʻoi aku ka maikaʻi o ke kālā ma 2022 ma mua o ka maʻi maʻi.
Nā Kūʻai Kūʻai a me nā Nānā
• ʻO nā ʻano kūʻai kūʻai i ulu ʻia i ka wā maʻi maʻi i hoʻopaʻa ʻia no nā mea kūʻai aku he nui i kēia lā, me ka 68% i kēia manawa ke kūʻai aku nei i nā hale kūʻai ma ka pūnaewele ma ka liʻiliʻi loa o kekahi manawa, ma mua o 40% o nā mea kūʻai i noiʻi ʻia ma waena o Dekemaba 30, 2020 a me Ianuali 4, 2021.
o He kanahikukūmālima pakeneka o nā mea kūʻai i hoʻopaʻa ʻia i ka makahiki 2022 e hoʻomau i ka uhi ʻana i ka maka i ke kūʻai ʻana, ʻoiai inā ʻaʻole pono.
o He kanakolukūmākahi pākēneka o nā mea kūʻai i hoʻopaʻa ʻia i ka makahiki 2022 e hoʻomau i ka hoʻopaʻa ʻana i kekahi mau huahana, ʻoi aku ka nui o nā huahana pepa, nā huahana hiki a me ka ʻiʻo.
o He iwakāluakūmālua pākēneka o nā mea kūʻai i noiʻi ʻia ma 2022 e hoʻomau i ka hoʻohana ʻana i nā lawelawe inoa inoa pūnaewele.
• Ke hoʻomau nei ka poʻe kūʻai i kēia lā i ka hopena o ka hoʻonui ʻana i ka hemahema o nā huahana (60%) a me nā kumukūʻai kiʻekiʻe o nā mea kūʻai aku, ʻoi aku ka nui o nā mea ʻai a me nā mea waiū (94%).
Ka ʻai ʻana i waho a me ka nānā ʻana
• He kanalima pākēneka o nā mea kūʻai aku i kēia lā ua ʻōlelo lākou ua ʻai lākou i loko o kahi hale ʻaina i ka mahina i hala aku nei a ʻo 57% e ʻōlelo nei ua manaʻo lākou e hana hou pēlā.
• He kanalimakūmāhā pākēneka o ka poʻe ʻai e ʻōlelo ana ke ʻike nei lākou i nā kumukūʻai papaʻaina kiʻekiʻe (ʻoi aku ma mua o 10 mau pākēneka mai nā mea ʻai i noiʻi ʻia i ʻeono mahina i hala aku nei) a ʻaʻole ʻike lākou i nā menus liʻiliʻi, nā hemahema o nā limahana a me nā hana palekana.
