Hōʻike kā lākou noiʻi ʻana i ka makaʻu o nā hui i ka hōʻino ʻana iā Rūsia, e hōʻike ana he hapa liʻiliʻi wale nō o nā ʻoihana i loaʻa ka manaʻo e hōʻino iā Rusia. ʻO 28% wale nō o nā hui i komo i ka ʻāina i hōʻole i kona hoʻouka kaua ʻana iā Ukraine. ʻO ke koena 72% e pale aku i ka hoʻopiʻi ʻana i ka pilikia ma ka hana ʻana i nā ʻōlelo "mealy-mouthed", a i ʻole nā kumu e haʻi ʻole i ke kaua, a i ʻole lākou e noho mālie a i ʻole, i kekahi mau hihia, hōʻike i ka lōkahi me Russia.
Ma ka Moral Rating Agency (MRA) "Courage Index," hoʻomaikaʻi lākou i nā mea hoʻopiʻi he 34 a hōʻike i nā mea makaʻu he 88. ʻO ka hana nui a ka ʻīlio kiaʻi ʻoihana e hōʻike i nā hui no ke kiʻekiʻe a lākou i ʻoki ai i nā pilina me Russia. Ke nānā nei kēia hōʻike hou i nā huaʻōlelo, a inā pili nā huaʻōlelo i nā hana. Hōʻike ʻia nā helu o ka MRA no ke komo ʻana o ka hui ma Rusia ma MoralRatingAgency.org.
ʻO ka MRA "Courage Index" e hoʻokaʻawale i nā ʻōlelo e hōʻino ana iā Rūsia ma ke ʻano he "koa". ʻO nā kamaʻilio "makaʻu" e uhi i nā ʻōlelo "mealy-mouthed," aia nā kumu ʻē aʻe i pili ʻole i ka hoʻouka kaua, hōʻike i ka lōkahi a i ʻole ka hoʻonui ʻana i ke komo ʻana me Rūsia, a i ʻole uhi i nā hui e noho mālie e pili ana i ka hoʻouka kaua.
ʻO nā hui makaʻuʻole 88, i kapaʻia e ka MRA he "'ōpū melemele," no 72% o nā hui nui loa o 122 i loko o Rusia (122 o nā hui nui 200 ma ka honua nei i kālepa a / a iʻole nā hana hoʻolimalima ma Rusia i ka manawa o ka hoʻouka kaua). ʻO nā hui 34 e hōʻole ana iā Rusia he 28% wale nō.
Mai haʻi i ke kaua
Ua ʻōlelo ʻo Mark Dixon, ka mea nāna i hoʻokumu i ka MRA: "He nui nā hoʻowalewale e lilo i moa ʻoihana a ʻaʻole kāhea iā Russia. Ke manaʻoʻiʻo nei mākou ʻo ka mea hoʻokele nui ma waena o ka poʻe e haʻalele ana iā Rūsia ʻo ia ka mālama ʻana i kā lākou mau koho i ka wā e hiki mai ana inā he pau. Ua ʻike nā ʻoihana e puhi lākou i kā lākou mau alahaka inā hōʻino lākou iā Rūsia a i ʻole Putin. Ke hana nei lākou i ka ʻoihana ʻaʻole i ka pono. ʻO nā ʻoihana e noho nei ma Rūsia ʻike maʻamau he hoʻokamani loa ke ʻōlelo.
"Ua koho nā ʻoihana e hōʻole iā Rūsia no nā kumu ʻelua. Ua kau kekahi i ka pono ma mua o ke kālā. Manaʻo kekahi ʻaʻole lākou e hoʻi i Rūsia ʻoiai e noho mau ana ʻo Putin i ka mana a hoʻoholo e loaʻa kālā mai nā kudos pono o ka ʻōlelo ʻana. ʻAʻohe o mākou manaʻo inā hōʻole kekahi hui iā Rūsia ma muli o ka huhū a i ʻole ka pōmaikaʻi pāʻoihana o ka nānā ʻana i ka pono. ʻO ka mea nui e manaʻo ʻia ʻo Rūsia he pariah.
ʻO ka pane maʻamau mai nā hui ʻōpū melemele he ʻōlelo "mealy-mouthed" (32cases). ʻO nā hui e neʻe aku ana mai Rūsia ʻaʻole makemake e kūʻē iā Rūsia i koho pololei i kēia ʻano huaʻōlelo i hoʻohaʻahaʻa ʻia. ʻO ia mau ʻōlelo e pili ana i ke kaua he pōʻino a i ʻole ka pōʻino kanaka me ka ʻole o ka haʻi ʻana iā Rūsia ʻo ia ka mea hoʻouka kaua a i ʻole ke aʻo ʻana i ke aupuni. He mea kūpono ia ʻo kēia mau hui 32, i koi ʻia e hōʻemi i nā pilina ma muli o ka hoʻohewa honua iā Rūsia, ʻaʻole i leo i ka hoʻohewa ʻana iā Rūsia ponoʻī.
Eia kekahi laʻana,'ōleloʻo HSBC, "ʻO ko mākou mau manaʻo me nā mea a pau i hoʻopilikiaʻia e ka hakakā mau ma Ukraine"; Ua ʻōlelo ʻo Dell, "He pōʻino nui a hoʻohilahila loa i ka ʻike ʻana i kahi pōʻino kanaka"; a me Chevron CEO Michael Wirth i kamaʻilio e pili ana i ka "kūlana pōʻino" ma Ukraine (Reuters) aʻo ka hui i hoʻopaʻa i kāna kuleana ma ka Caspian Pipeline Consortium e lawe ana i ka aila ʻo Russia i nā mākeke honua.
ʻEhā mau hihia o nā hui e wehewehe ana i ko lākou puka ʻana mai Rūsia me nā kumu e like me nā pilikia kaulahao. ʻEhiku mau hihia o nā hui i helu ʻia e ka MRA ma ke ʻano he "boycotters reverse": e hōʻike ana i ka lōkahi me Rūsia ma o ka hoʻonui ʻana i ke komo ʻana me ka ʻāina a i ʻole ka hana ʻana i nā ʻōlelo kākoʻo. No ka laʻana ʻo Tencent, nona ka WeChat, ua hoʻopuka i kahi ʻōlelo e aʻo ana i nā mea hoʻohana i ʻōlelo i ka hoʻouka kaua ʻana ma ke kumu e hoʻohaʻahaʻa ai i kahi "cyberspace maʻemaʻe"; Ua hōʻike ka mea kuleana o Saudi Aramco i ke Aliʻi Aliʻi Mohammed bin Salman i ka hoʻokō ʻana i ka OPEC Plus, kahi o Rūsia ka hoa nui o Saudi Arabia; a me China National Offshore Oil, China National Petroleum, a me Sinopec ua neʻe i ka ʻaoʻao ʻaoʻao o nā boycotts ma ke kūkākūkā ʻana i ke kūʻai ʻana i ke kuleana o Shell ma "Sakhalin-II."
Popopo ka hamau
ʻO ka noho mālie, e like me ka mea i manaʻo ʻia, ʻo ia ke koho o nā hui ʻaʻole e neʻe i waho o Rūsia. Eia nō naʻe, ʻo ia hoʻi ke koho ʻana o kekahi mau ʻoihana e hana i nā puka ʻāpana mai ka ʻāina. Ua neʻe ʻo Airbus, Comcast a me Panasonic e like me ka ʻiole. ʻO Sysco lāua ʻo Valero Energy, nāna i ʻoki i nā loulou āpau me Russia, ua hana mālie. ʻO nā hui Kina ʻokoʻa i hana i ka haʻalele ʻana mai Rūsia - Bank of China, Huawei a me Lenovo - i manaʻo ʻia e hahai like.
Ua ʻōlelo ʻo Mr. Dixon: “ʻO ka neʻe ʻana i waho o Rusia me ka ʻōlelo ʻole ʻole i kahi huaʻōlelo, ʻo ia ka hohonu o ka makaʻu. Ke hele mālie ka hui, a i ʻole e haʻalele i ka ʻelepani i loko o ka lumi, hoʻohaʻahaʻa ia i ka hoʻokuʻu ʻana ma o ka hoʻoheheʻe ʻana i ke kaomi o nā hoa. He palupalu ka ʻikepili honua a pono e hoʻoikaika ʻia i kēlā me kēia manawa. ʻO ko mākou kūlana he mea nui nā ʻōlelo, a ʻo ka noho mālie ka mea pili.
ʻŌlelo hakakā
Ua hōʻino nā hui 34 iā Rūsia, ʻo kekahi o lākou i hōʻike i ka wiwo ʻole koʻikoʻi. Ua ʻōlelo ʻo Shell, "Pīhoihoi i ka make ʻana o ke ola ma Ukraine, a mākou e minamina nei, ma muli o kahi hana naʻaupō o ka pūʻali koa e hoʻoweliweli ana i ka palekana o ʻEulopa." Ua ʻōlelo ʻo Microsoft, "E like me nā mea ʻē aʻe o ka honua, weliweli mākou, huhū a kaumaha i nā kiʻi a me nā nūhou e hele mai ana mai ke kaua ma Ukraine a hoʻāhewa i kēia hoʻouka kaua ʻole ʻia, hoʻopiʻi ʻole a me ke kānāwai ʻole a Russia" a hoʻohui ʻia, "E like me nā mea ʻē aʻe, Ke kū nei mākou me Ukraine i ke kāhea ʻana no ka hoʻihoʻi ʻana i ka maluhia, ka mahalo i ke aupuni o Ukraine a me ka palekana o kona poʻe. ʻO ka manaʻo o Microsoft e hōʻole ana ka hapa nui o ka honua iā Rūsia ma muli o ka ʻike ʻana o ka MRA he 28% wale nō o nā hui i ʻōlelo kūpono, e waiho ana iā Microsoft i ka hapa liʻiliʻi o nā hui e hana ana pēlā.
Pono ka ʻōlelo ikaika a Shell i loko o nā lā o ka hoʻouka kaua ʻana. Ua ʻōlelo ʻo Mr. Dixon: “ʻO Shell ka 14 o ka hui i hōʻike nui ʻia ma ka honua iā Russia. Ua kū i ka moʻomeheu ʻoiai he nui ka nalowale. ʻO ke kēkelē 1 o Iulai o Putin i ka lawe ʻana i ke kinoea Sakhalin II a me ka hana ʻaila mai Shell a me nā mea ʻē aʻe, ʻaʻole ia he kuhi wale.
ʻO nā moa me ka liʻiliʻi o ka nalowale
Ua hoʻomau ʻo Mr. Dixon, "ʻO nā ʻoihana me nā ʻōpū melemele he pinepine ka ʻike ʻole ʻia iā Rusia. ʻO ka makaʻu me ka makaʻu ʻole, ʻo ia ka mea makaʻu loa o nā mea a pau.
Ua hoʻopiʻi ka MRA i nā hui ma lalo nei, ka mea i hana i kekahi mau neʻe ʻana mai Rūsia, he mau makaʻu me ka hiki ʻole ke pilikia: Allianz, Chevron, Generali, Deutsche Post DHL a me P&G i hana i nā ʻōlelo "mealy-mouthed", ʻo ka US Postal Service i kumu, ʻoiai ʻo Sysco noho hāmau. Hōʻike ʻia ka pae haʻahaʻa haʻahaʻa o nā hui ma MoralRatingAgency.org.
ʻŌlelo hoʻohenehene
ʻEkolu mau hihia o nā hui e hōʻino ana iā Rūsia i pili pū me ka ʻāina. ʻAʻole maopopo inā manaʻo lākou e loaʻa ka hōʻaiʻē no nā huaʻōlelo ma mua o nā hana. I kekahi hihia, ʻokoʻa ka ʻokoʻa ma waena o nā huaʻōlelo a me nā hana. ʻO ka mea nui, ua hoʻohana nā hui ʻekolu i ka huaʻōlelo "invasion" i kā lākou ʻōlelo.
Mālama ʻo Ford Motor i kāna kuleana i ka hana kaʻa a ʻaʻole i hoʻolālā i ka hoʻokuʻu ʻana, ʻoiai ʻo ka ʻōlelo ʻana he "hopohopo nui i ka hoʻouka kaua ʻana iā Ukraine a me nā hopena hoʻoweliweli i ka maluhia a me ke kūpaʻa."
Ke hoʻomau nei ʻo Engie i ka lawe ʻana i ke kinoea Lūkia a me LNG, akā ua ʻōlelo ʻo ia "e hoʻāhewa i ka hoʻouka kaua ʻana iā Ukraine a hōʻike i kāna kākoʻo no ka poʻe i hoʻopilikia ʻia."
I kēia manawa, hoʻomau ʻo Roche Group i ka lawe ʻana aku i Rūsia, akā ua ʻōlelo ʻo ia "e hoʻāhewa ikaika i ka hoʻouka kaua ʻana i ka ʻāina."
Nā ʻano ʻāina
ʻOiai ʻo ka hapa nui o ka poʻe makaʻu i waena o nā ʻoihana Komohana i koho i nā ʻōlelo "mealy-mouthed", ʻo nā hui ʻo ʻAsia Hikina - Kina, Korea a me Iapana - makemake lākou e koho no ka noho mālie, hana ʻana a i ʻole "hoʻohuli i ka boycotting." ʻOiaʻiʻo, ʻike ʻia ke kumuhana o ka hoʻouka kaua ʻana ma Kina a, ma nā ʻāina ʻē aʻe o Asia, ʻae ʻia ke pale aku.
I nā hihia kahi i hoʻopuka ai kekahi hui i nā ʻōlelo e pili ana iā Rūsia, hoʻokaʻawale ka MRA i ka hui ma ke kumu o kāna ʻōlelo mua.
ʻOihana Hoʻoponopono Moʻolelo
Ua hoʻokumu ʻia ka Moral Rating Agency e hoʻokuʻu iā Rūsia mai Ukraine a hoʻohana i kēia manawa e kōkua ai i ka poʻe pro-democracy e hoʻokuʻu iā Putin a me kāna aupuni mai Rūsia. Ma hope, hoʻolālā ʻo ia e uhi i nā hana unethical ʻoihana i nā pilikia politika koʻikoʻi.
Ma waho aʻe o ka hōʻike ʻana, a me ka hōʻaiʻē ʻana i nā ʻoihana ma o nā loiloi pono, mālama ka MRA i kahi Ledger Indelible ʻO nā hana a kahi hui no laila ʻaʻole e holoi nā hana hoʻoponopono hope i ka papa. ʻO ka manawa ka mea nui, no laila, aia ka ʻōnaehana helu i kahi disincentive no ka lohi ma o ka wehe ʻana a me ka nānā ʻana i nā mea ma mua o kahi hana hoʻoponopono ma hope.
ʻAʻole like me nā keʻena helu ESG (Environmental, Social and Governance), nona ke kuleana pāʻoihana i kā lākou mau mea hoʻopukapuka kālā e uhi i ka nui o nā pilikia i makemake ʻia e kēia poʻe mea kūʻai aku, ʻo ka Moral Rating Agency ke kīleʻa nei i hoʻokahi pilikia pili kino, i kēia hihia ka kaua Rusia-Ukraine.
Ua hoʻokumu ʻia ka MRA a alakaʻi ʻia e Mark Dixon, ka mea nāna e hoʻokele i ka hui kūkākūkā a me nā ʻikepili ʻo Thinking Linking ma ke kūlanakauhale ʻo Lākana a me New York. ʻO ia kekahi o ka mea nāna i hoʻokumu i ka ʻōlelo hoʻopuka kālā pūnaewele BreakingViews.com, ʻo ia ka ʻāpana o Thomson Reuters i kēia lā. Ua kūʻē ʻo Mark i nā aupuni autocratic, ʻoi aku hoʻi i ke aupuni Kina a me ka hoʻololi ʻana o Putin iā Rūsia mai kahi aupuni democracy i loko o kahi autocracy piha piha. Loaʻa iā ia kahi pilina pilikino me Ukraine no ka mea nona kahi hale noho ma ke kūlanakauhale ʻo Lviv mai 2010. Ua noho pū ʻo ia ma Kina.
Loaʻa i ka MRA kekahi limahana uku o nā loiloi pono, nā mea hōʻoia, a me nā mea nānā ʻoiaʻiʻo e hana ana e like me kāna Hoʻoponopono helu. Loaʻa iā ia kahi hui ma ka pūnaewele e pili ana i ka ʻikepili, ka pilina media, ka hana pūnaewele a me ka paʻi ʻana.
ʻAʻohe mea kūʻai aku i ka MRA, nā pilina pāʻoihana waho, a i ʻole nā paio o kēlā me kēia ʻano. E helu a hoʻolaha ʻia i hiki i nā mea kūʻai aku, media a me nā aupuni ke hoʻokolokolo i nā ʻoihana ma ke kumuhana hoʻokahi ma ke kumu kūpono. Ke mālama ʻia nei kēia manaʻo i nā hui pākahi a me kā lākou mau helu pili ʻoiai ke ʻano hoʻolaha o ka ʻoihana, e like me ka wehewehe ʻana ma Pilikino helu.
He aha e lawe ʻia mai kēia ʻatikala:
- The 88 cowardly corporations, which the MRA calls “yellow bellies,” account for 72% of the 122 largest companies involved in Russia (122 of the top 200 corporations in the world had trading and/or investment activities in Russia at the time of the invasion).
- Such statements refer to the war being tragic or a humanitarian disaster without citing Russia as the invader or otherwise admonishing the regime.
- For example Tencent, which owns WeChat, issued a statement admonishing users who commented on the invasion on the grounds it undermines a “clean cyberspace”.
