Ua hoʻopaʻa ʻia ka hui ʻoihana hale noho lawelawe ʻo CapitaLand, The Ascott Limited (Ascott), i nā ʻaelike e hoʻokele i kāna mau waiwai mua ʻekolu ma lalo o kāna hōʻailona hou loa, lyf, ma kāna mau mākeke nui ʻelua - Kina a me Singapore. ʻO kēia ka hōʻailona o ka hoʻomaka ʻana o ka manaʻo co-living hou a Ascott ma Kina i ka wā i hopu ai ʻo Ascott e hopu i ka mākeke millennial booming a hana i ka wā e hiki mai ana o ka huakaʻi. E hōʻike ana i kahi ala hou o ka noho ʻana a me ka hui pū ʻana ma ke ʻano he kaiāulu, e hōʻike ana ʻo Ascott i kāna waiwai lyf mua i kēia lā, ʻo 112-unit lyf Wu Tong Island Shenzhen e wehe ʻia i ka hapa mua o 2018. Ua hoʻonohonoho ʻia ka 120-unit lyf DDA Dalian e wehe ʻia i ka hopena 2018 ʻoiai ʻo lyf Farrer Park Singapore, ka mea nui loa o nā waiwai lyf ʻekolu me 240 mau ʻāpana, e wehe ʻia i 2021.
Ua ʻōlelo ʻo Mr Lee Chee Koon, ka Luna Nui o Ascott: "Mai ka wehe ʻana o Ascott i ka brand lyf ma Singapore i Nowemapa i hala aku nei, ua loaʻa iā mākou ka hoihoi nui i kēia manaʻo co-living hou i hoʻolālā ʻia e nā millennials no ka ulu ʻana o ka nalu o ka millennial a me ka millennial-minded. nā huakaʻi, e like me nā mea ʻenehana, nā mea hoʻomaka a me nā mea i loko o ka ʻoihana hana. Hauʻoli mākou i ka hoʻokuʻu ʻana iā lyf ma Kina me ʻelua mau waiwai a ua hoʻopaʻa ʻia kā mākou mua ma Singapore. ʻAʻole ʻoliʻoli wale kēia mau waiwai lyf i nā wahi maikaʻi me kahi mākaukau o nā ʻoihana a me nā huakaʻi leʻaleʻa, hāʻawi pū lākou i nā wahi ikaika no kēia mau mea hoʻololi e kūkulu i nā pilina hou a hui pū me ke kaiāulu ma laila.
Ua hoʻohui ʻo Mr Lee: "Me ka hoʻomaka ʻana o lyf i kēia mau mākeke koʻikoʻi ʻelua no Ascott, ke hōʻiliʻili nei mākou i ka manawa e hopu ai i kēia hanauna kaiapuni ulu. Ke helu nei i ka hapaha o ka waihona mea kūʻai aku o Ascott, manaʻo ʻia nā millennials ka nui loa o ka hoʻolimalima huakaʻi demographic e 20201. Aia ʻo Kina i waena o nā mea kūʻai nui o Ascott ma ka honua a loaʻa iā ia ka lua o ka heluna miliona miliona ma ka honua2. Ma ke ʻano he mau ʻoihana fintech honua, ʻo Kina a me Singapore hoʻi nā home no ka hoʻomaka ʻana i ka hoʻomaka ʻana i ka ʻai ʻana i ka piliona kālā.3. No laila ke manaʻo nei mākou e ʻike hou aku i nā waiwai lyf ma nā kūlanakauhale ʻīpuka ma Kina a me kahi lyf ʻē aʻe ma ke kūlanakauhale ʻo Singapore. Ke nānā ikaika nei ʻo Ascott i nā mākeke ʻē aʻe e like me Australia, Farani, Kelemānia, Indonesia, Iapana, Malaysia, Thailand a me United Kingdom, ʻoiai mākou e hana nei i ka hoʻokō ʻana i kā mākou pahuhopu o 10,000 mau ʻāpana ma lalo o ka brand lyf ma ka honua holoʻokoʻa e 2020. ʻāpana hoʻokele waiwai a i ʻole ka paka hou, kēia mau ʻekolu
Aia i loko o ka ʻāpana waiwai a i ʻole ka paka hana hou, e hāʻawi kēia mau waiwai lyf ʻekolu i nā wahi kūpono e ulu ai ka hana hou a me ka hana. lyf Aia ʻo Wu Tong Island Shenzhen ma kahi paka hou i kapa ʻia ʻo Wu Tong Island nona nā hale keʻena 24 i hoʻolimalima ʻia i nā ʻoihana i ka ʻenehana, hoʻolālā, media a me nā ʻoihana mākaʻikaʻi. Aia ʻo lyf DDA Dalian i ka Dalian Development Area (DDA), ʻo Kina ka hoʻokele waiwai a me ka ʻenehana mua.
ʻO nā ʻāpana kahi home no nā hoʻomaka, nā ʻoihana kūloko a me nā ʻāina ʻē, me nā hui Fortune 500. Aia ʻo lyf Farrer Park Singapore ma ka Central Region o Singapore a he 15 mau minuke kaʻa mai ka Central Business District. E ʻoluʻolu e nānā i ka Annex no ka ʻike hou aku e pili ana i kēia mau waiwai lyf.
Ua wehe mua ʻo Ascott i ka hōʻailona lyf ma Singapore i Nowemapa 2016, a ua hoʻokumu ʻo ia i ka ʻoihana hale noho lawelawe mua o kāna ʻano ola e hoʻāʻo ai i nā manaʻo co-living no lyf i Pepeluali 2017. Ke hana pū nei me ka Singapore Management University , Na ka lyf@SMU living lab e unuhi i ka ʻikepili i nā ʻike hiki ke hana ʻia i mea e hana ʻia ai nā waiwai lyf e hiki mai ana no nā mea kūʻai aku o Ascott.
E hāʻawi ʻo lyf i nā jetsetters honua a me nā trendsetters me ka manawa e 'ola ai i kou kūʻokoʻa' i loko o kahi kaiapuni ikaika a me ka pūnaewele me nā mea hana like-noʻonoʻo mai nā mea ʻenehana, nā mea hoʻomaka i nā poʻe mai ka mele, ka media a me nā ʻoihana hana, e lawe mai i nā manaʻo hou aʻe. ola.
ʻOiai e hāʻawi ana kēlā me kēia waiwai lyf i nā hiʻohiʻona kūʻokoʻa e noʻonoʻo ana i ka moʻomeheu kūloko, e hāʻawi nā mea āpau i nā wahi ākea e hoʻokō ai i nā makemake o ka millennials e hoʻopili, hui pū a paʻa ma ke ʻano he kaiāulu. Hiki ke hoʻololi maʻalahi kēia mau wahi i nā ʻāpana no nā hana kaiapuni e like me hackathons, nā kamaʻilio hou, nā hui hoʻokani mele, nā papa kuke, a i ʻole nā papa hana me nā mea hana lima. E mālama ʻia nā waiwai lyf e nā millennials he mau luna kaiāulu, kūlanakauhale a me nā alakaʻi meaʻai, nā mea mālama bar a me nā mea hoʻoponopono pilikia i hui pū ʻia i hoʻokahi.
Me ka hoʻohui ʻana o nā waiwai lyf ʻekolu e hāʻawi ana ma mua o 470 mau ʻāpana, e piʻi aʻe ka waihona o Ascott ma Singapore i ʻoi aku ma mua o 1,200 mau ʻāpana ma waena o ʻeiwa mau waiwai, a ma Kina i ʻoi aku ma mua o 17,600 mau ʻāpana ma waena o 97 mau waiwai.
He aha e lawe ʻia mai kēia ʻatikala:
- “Since Ascott unveiled the lyf brand in Singapore last November, we have received very strong interest in this new co-living concept designed by millennials for the growing wave of millennial and millennial-minded travellers, such as technopreneurs, startups and those in the creative industries.
- The 120-unit lyf DDA Dalian is scheduled to open in end 2018 while lyf Farrer Park Singapore, the biggest of the three lyf properties with 240 units, is slated to open in 2021.
- Signifying a new way of living and collaborating as a community, Ascott is showcasing its first lyf property today, the 112-unit lyf Wu Tong Island Shenzhen which will open in the first half of 2018.
