ʻO ka mua a me ka Italian LGBTQ + huakaʻi huakaʻi hele mai i kāna mau makahiki paʻakikī 2 me kahi kiʻi hui hou a me nā huakaʻi hou, mākaukau e hoʻokipa i ka hoʻi ʻana mai o ka mākeke US.
He 15 mau makahiki mai ka wā i hoʻokumu ai ʻo Alessio Virgili, Luna Nui, a me Andrea Cosimi, COO, o Sonders & Beach, i ka brand Quiiky Viaggi, kahi mea hoʻokele huakaʻi i komo wale i ka LGBTQ + mākaʻikaʻi. ʻO ia ka wanaʻao o kēia makeke ma Italia, a ua ʻike nā ʻoihana ʻelua ua pilikia lākou i ka loaʻa ʻana o nā huahana mākaʻikaʻi i hana ʻia no kēia pūʻulu pahuhopu.
Hiki i kekahi ke noʻonoʻo i nā pilikia i ka hana ʻana i kahi hōʻailona o kēia ʻano - ka ʻimi ʻana i kahi noho kūpono, nā wahi me ka hoʻokipa hoʻolaʻa, a me ka pono o ka hoʻomaʻamaʻa kūpono o nā kumuwaiwai kanaka.
eTN: Pehea i lanakila ai ʻo Quiiky i ka pilikia?
Andrea Cosimi: Quiiky ua hānau ʻia me ka hana maoli ʻana o ka huahana ma o ka ʻimi ʻana i nā mea kākau honua i ʻike ʻia i ka pahuhopu ma o ka hoʻomaʻamaʻa ʻana no nā hui huakaʻi i manaʻo ʻia kahi papa inoa me nā huahana i hoʻopuka ʻole ʻia no ka manawa mua.
eTN: He aha ka hopena o ka mākeke i nā huahana mākaʻikaʻi i paʻi ʻole ʻia?
Andrew: He nui ka poʻe i hoʻokokoke aku iā Quiiky ma nā hale kūʻai kālepa, a i ka manawa lōʻihi, ua ulu ka hilinaʻi me ka hāʻawi ʻana i kēia manawa i 3,000 mau keʻena huakaʻi i hui pū me ka mea hoʻokele, a ma kahi o 500 ka mahalo i nā hui he nui i hui pū ʻia. i nā hui mākaʻikaʻi LGBTQ+.
eTN: A ʻo ke kumu hoʻolālā?
Andrew: ʻO ka hana nui loa i hana ʻia e Quiiky ua hāʻawi iā Italia i kahi kiʻi ʻokoʻa ma ka honua me ka hana ʻana o ka "Untold History Tours" - nā huakaʻi i Italia e haʻi ana i ka moʻolelo o ka moʻomeheu LGBTQ + i ʻike ʻia i ka waiwai o ka hoʻoilina moʻomeheu Italia; nā huakaʻi e kālele ana i nā hōʻike mōʻaukala lehulehu o nā mea pena kiʻi nui i hūnā mau ʻia. Ua hōʻike ʻia e ka media a puni ka honua mai ka New York Times i ka BBC.
Ua ʻae kēia kaulana i ka hāʻawi ʻana no ka mākeke kūloko e like me ka honua ma o ka hana ʻana i nā huakaʻi i hana ʻia a me nā ʻike e ʻimi ai i nā kumu moʻomeheu LGBTQ + ma o nā wahi, nā hana noʻeau, nā kiʻi ʻoniʻoni, nā hālāwai me ke kaiāulu LGBTQ + kūloko.
ʻO Alessio Virgili: I kēia lā, ʻo ka huelo lōʻihi o ka mākeke mākaʻikaʻi i ʻike i ka hānau ʻana o kahi mākeke niche hou i hoʻonui ʻia a hoʻonui ʻia - ʻo nā pono a me nā maʻamau o kēia huakaʻi kikoʻī e hoʻonui nui ʻia, mahalo hoʻi i ka loaʻa ʻana o nā kuleana hou e alakaʻi nei i ka ulu ʻana o nā kāne male a me nā keiki.
eTN: ʻO wai ka mea mālama i kēia mākeke?
Andrew: Hoʻopuka ʻia ka mākaʻikaʻi LGBTQ+ no ka poʻe male, no nā ʻohana anuenue, no nā mahina meli, no nā mea haʻuki, a, ʻoiaʻiʻo, no nā hanana LGBTQ+. Ua maloʻo ka mutation i 2 mau makahiki paʻakikī, kahi i hoʻoikaika ʻia ai ʻo Quiiky ma muli o ke kāhea ʻana i ke kākoʻo mai Finlombarda a me ka Chamber of Commerce ʻo Milan, ka mea i ʻae iā ia i kahi hoʻopukapuka ʻoi aku ma mua o 150,000 euros i ka hoʻolaha ʻana a me nā hoʻolaha kūʻai, a me ka digital. ka hoʻomohala ʻana o ka puka puka quiiky.com.
eTN: ʻO ka hōʻike a Quiiky mai kona hānau ʻana, e like me kā Alessandro Cecchi Paone, ka mea kākau moʻolelo, kumu kula kulanui, a me ka mea kamaʻilio ʻepekema, i ʻōlelo i ka lā makahiki o Quiiky.
ʻO Alessandro Cecchi Paone: Mai ka manawa mua loa, ua kākoʻo ʻo Sonders & Beach, a ʻo ia ke kumu he ʻelele Quiiky au, no ka wiwo ʻole o Alessio Virgili lāua ʻo Andrea Cosimi i ka hoʻopukapuka kālā ʻana i kēia ʻāina i hope maoli ke hoʻohālikelike ʻia me nā poʻe ʻē aʻe, kahi e holo ana ka huakaʻi LGBTQ+. he mea maʻamau loa a ʻaʻole he ʻokoʻa.
Hoʻohui ka mākaʻikaʻi LGBTQ + i ka ʻike ʻana i ka hanohano a me nā kuleana me kahi manawa ʻoihana - ma Italia, akā naʻe, ʻaʻole i haʻi ʻia.
eTN: He lā hānau nui ʻo 2022 no Quiiky.
Giovanna Ceccherini (Quiiky Brand Manager): 2022 e like me ka makahiki o ka hoʻomaka hou ʻana no Quiiky. Ke ʻike nei mākou i ka hoʻihoʻi hou ʻana o ka hiki ʻana mai, mai ka mākeke LGBTQ+ ʻAmelika. Hōʻike nā noi hoʻopaʻa inoa i kahi hoihoi hou i ka huakaʻi hui no nā mahina kauwela.
eTN: ʻOiaʻiʻo, ʻo ka wehe ʻana i nā lula no ka mālama ʻana i ka maʻi maʻi, i manaʻo ʻia no ka pūnāwai-kauwela, e hoʻoulu i ka hilinaʻi i ka poʻe mākaʻikaʻi.
Giovanna: ʻO ka hoʻihoʻi ʻana o ka ʻāpana moku holo moku i hoʻolaʻa ʻia i ka pahuhopu ke hoʻopuka nei i nā noi no nā lawelawe ʻāina hoihoi loa.
I ka pauʻana
Ke kālele nei ʻo Quiiky i kēia makahiki i kāna mau hoʻopukapuka ma ka mākeke ʻAmelika ʻĀkau e hoʻonui i ka ʻike o ka huakaʻi i Italia, i ka makahiki e noho ai ʻo Milan i ka noho o ka IGLTA International Convention, ka hanana nui loa o ka honua ma ka ʻāpana, i manaʻo ʻia no nā makahiki he nui. No kēia kumu, ua hoʻokumu ʻo Quiiky i nā huakaʻi hui like ʻole o Sicily, o ka Amalfi Coast i hui pū ʻia me Naples a me Pompeii, o Milan, Venice, Florence, a hoʻokahi i hoʻolaʻa ʻia i nā wahi o ke kiʻi hoʻomana.
He aha e lawe ʻia mai kēia ʻatikala:
- A mutation was frozen in 2 difficult years, in which Quiiky was strengthened thanks to a call for support from Finlombarda and the Milan Chamber of Commerce, which allowed him an investment of over 150,000 euros in promotion and marketing campaigns, as well as in the digital development of the quiiky.
- Beach had my support, and this is why I am a Quiiky ambassador, for the courage that Alessio Virgili and Andrea Cosimi had in investing in this country that is truly backward compared to others, where LGBTQ+ tour operating is completely normal and not an exception.
- Quiiky was born with the actual construction of the product through the search for international correspondents specializing in the target through training for travel agencies to which a catalog with unpublished products was proposed for the first time.
