ʻO IMEX Frankfurt Policy Forum: Kūkākūkā nā alakaʻi ʻoihana a me nā mea hana kulekele i kahi alakaʻi

ʻO ka piʻi ʻana o ke koʻikoʻi o ke alakaʻi ʻana i nā wahi no nā wahi i ʻike ʻia ma ka Forum Policy i mālama ʻia i nehinei ma IMEX Frankfurt. ʻOi aku ma mua o 100 mau ʻelele huakaʻi a me 20 mau mea hana kulekele mai 30-plus mau ʻāina i ʻākoakoa e kūkākūkā a aʻo pehea e hoʻoikaika ai i ka alakaʻi o ka wā e hiki mai ana o nā hanana ʻoihana ma o ka hana kulekele a me ka hoʻokele hoʻokele hoʻolālā.

Ua haʻi ʻo Professor Greg Clark i ka lumi: "Ua lilo nā hanana ʻoihana a me ke alakaʻi wahi i mea nui i nā mahina he 18 i hala iho nei. He manawa kēia o ka hoʻololi geopolitical nui. Ke hoʻonohonoho hou ʻia nei kā mākou ʻōnaehana hoʻokele waiwai honua - a ʻo ia ka manawa hou aku no nā wahi hou aku."

Ua hoʻonohonoho pono ʻo Clark i ka luʻi: ʻO ka hapa nui o nā aupuni e hoʻonohonoho ʻia ana a puni nā ʻāpana - hale, olakino, hoʻonaʻauao - ʻoiai ʻo kahi, ma ke ʻano he manaʻo hoʻohui, haʻalele pinepine ʻia i ka hana kulekele. "ʻO ka pilikia," i ʻōlelo ai ʻo ia, "ʻo ia nā wahi i lilo i keiki makua ʻole o ke kulekele."

ʻO ka hoʻonā? Nā hui alakaʻi ma waena o nā māhele. ʻO ka hoʻohui ʻana a me ka hui pū ʻana ke kī nui i ka kūleʻa o Lākana, e like me ka ʻōlelo a kekahi o ka poʻe i hele mai i ka Forum, ʻo Howard Dawber, Hope Mayor o Lākana no ka ʻoihana a me ka ulu ʻana, a me ka noho o London & Partners.

Ua wehewehe ʻo ia: "He mau makahiki paʻakikī kēia me Covid a me nā loli geopolitical. Ke ʻimi nei ka poʻe i nā kuʻikahi hou a me nā pilina hou - he hopena nui ka ʻenehana i ka ʻāpana - a ke ulu ikaika nei ia. Ke hoʻohana nei i kahi 'wahi' ma ke ʻano o ke kūʻai aku ʻana i kahi huakaʻi i nā hoa pili, nā hui, a me nā hōʻikeʻike, a pehea hoʻi ʻoe e hana ai i kahi a me ka hoihoi i ka hopena o ke kūlanakauhale.

IMEX Frankfurt 2025 | ʻaoʻao home IMEX | Welina

E hui pū me IMEX Frankfurt 2025, ka hōʻike alakaʻi honua no nā hālāwai a me nā mea loea. ʻEhā lā o ka pūnaewele, ka hana hou, a me ka hoʻonaʻauao. E kākau inoa i kēia manawa!

ʻO ka IMEX Policy Forum, i mālamaʻia ma ka Frankfurt Marriott Hotel, ua hoʻonohonoho pūʻia me ka International Association of Convention Centers (AIPC), City Destinations Alliance (City DNA), Destinations International, German Convention Bureau (GCB), ka International Congress and Convention Association (ICCA) a me Meetings Mean Business Coalition, ma lalo o ka mana o Events Industry Council (EIC) a me ka Hui Hui Hui (JMIC).