Ke hoʻokumu nei ʻo Marriott International i kahi hoʻolaha kalepa honua e hoʻolauna nei iā Marriott Bonvoy, ka inoa hou e pani ana i nā makana ʻo Marriott, The Ritz-Carlton Rewards a me Starwood Preferred Guest (SPG).
https://www.youtube.com/watch?v=m9hjvISsDWg&feature=youtu.be
Hoʻolauleʻa ka hoʻolaha iā Marriott Bonvoy ma ke ʻano he papahana huakaʻi me ka laina hōʻailona "Rewards Reimagined" ma o kāna mau hōkele hōkele 30, nā ʻike kupaianaha a me nā pōmaikaʻi lālā waiwai. Hoʻopili ka hoʻolaha holoʻokoʻa i ka hoʻolaha ʻana ma waena o ke kīwī, wikiō kikohoʻe, kelepona paʻi, paʻi ʻia, ka pānaehana kaiapili, ma waho o ka home, a me ka hale kiʻiʻoniʻoni, a me nā hanana kūikawā a me ke komo ʻana o nā lālā i nā ʻike hoa pili e pili ana i nā wahi makemake e like me nā haʻuki a me nā ʻoliʻoli. Eia kekahi, ʻo nā pūnaewele a me nā polokalamu kelepona o Marriott, nā kāleka hōʻaiʻē co-brand a me nā ʻike kumu e like me Marriott Bonvoy lumi hoʻokipa kīwī a me ka paʻi kikohoʻe ʻo Marriott Bonvoy Traveler e hōʻike ana i ka inoa hou.
"Hōʻike ʻo Marriott Bonvoy i ka hauʻoli o ka" huakaʻi maikaʻi "i hiki ai i kā mākou kōpili kaulike ʻole o nā hōkele, ka moʻomeheu hoʻokipa a me nā pōmaikaʻi lālā kū hoʻokahi," i ʻōlelo ʻo Karin Timpone, Luna Hoʻokele Kālā Honua, Marriott International. "ʻO kā mākou pahuhopu ke kūkulu i ka ʻike no Marriott Bonvoy a hoʻoulu i ka poʻe e hele."
Ke hoʻomālamalama nei i ka hoʻokūkū e lilo ia i mau kīwī kīwī e kuhikuhi ʻia e ka mea paʻi kiʻi i koho ʻia e Oscar, ʻo Jean-Pierre Jeunet i hui pū ʻia me Marriott Creative a me Marketing Marketing a me ka mākaʻi ʻo Observatory Marketing. ʻO kēlā me kēia wahi kīwī kīwī e paʻi ʻia i ke ʻano kilokilo kilokilo a Jeunet pūlima, me Janusz Kaminski lanakila ʻelua manawa e nānā ana i ka cinematography. ʻO nā hopena he vignette pōkole i paʻi ʻia ma ka waiwai ʻo Marriott International e like me The Ritz-Carlton, Kyoto, W Verbier, JW Marriott Nashville, The Westin Golf Resort & Spa Playa Conchal, Sheraton Grand Hotel, Dubai a me ka Courter na Marriott Sedona. Māhele kēlā me kēia hōkele vignette i ka hauʻoli o ka huakaʻi maikaʻi me ka hoʻohana ʻana i hoʻokahi huaʻōlelo, "Bonvoy!"
E hoʻolaha ka hoʻolaha ʻo Marriott Bonvoy i 22 mau ʻāina pulsing media i loko o ka makahiki a e hoʻohana i nā hanana moʻomeheu nui e hōʻike hou i ka papahana huakaʻi hou a puni ka honua. E hoʻokomo ka hoʻolaha i ka hoʻolaha televise a me ka wikiō kikohoʻe ma US, a me nā mākeke honua ʻē aʻe ma Asia, ʻEulopa, ʻAmelika ʻAmelika a me ʻAmelika Hema. E hōʻike mua ʻia ka wahi kīwī mua ma US i ka 91st Oscars a ma kahi ʻē aʻe, e hōʻike ʻia i loko o kahi pahu pāʻoihana insulated i ka wā hoʻolaha ma ABC. Ua hoʻolālā ʻia ka media e Marriott One Media, kahi hui i hoʻolaʻa ʻia i loko o Publicis Groupe.
