No ka hoʻohanohano ʻana i ka Mahina Haʻaheo Lahui, ua hoʻokani ʻo Hawaiian Airlines i ka mea kaulana hula hānau ma Hawaiʻi ʻo Mark Kanemura e hoʻomaka i kāna #RainbowRunwayChallenge ma kahi hoʻolauleʻa ikaika o ka hui ʻana a aloha.
I ka hui pū ʻana me ka hoʻomaka ʻana o ke kaila TikTok hou o ka mokulele, ua paipai ʻia ka poʻe hahai e hana i kā lākou hula ponoʻī #RainbowRunwayChallenge a i ʻole hele wāwae ʻia e ka wikiō no ka loaʻa ʻana o 160,000 HawaiianMiles, kahi noho ʻelima pō ma ka Royal Hawaiian Resort a me kahi manawa e hui pū ai. ʻO Kanemura ma ke ʻano he malihini hanohano ma ke Alanui ʻAnuenue Hawaiʻi ma ka Honolulu Pride Parade and Festival ma ka lā 15 o ʻOkakopa.
“He ʻōlelo ākea ka hula e hiki ai ke uhaki i nā pale, a ʻo ka #RainbowRunwayChallenge he manawa kūpono no ka poʻe e hōʻike iā lākou iho ma ke ʻano leʻaleʻa a haʻaheo. Ua manaʻoʻiʻo mau wau no nā mea a pau ka hula, a hauʻoli nui wau e launa pū me nā poʻe ma o kēia pilikia," wahi a Kanemura. "ʻO kēia wikiō e pili ana i ka hōʻike pilikino a me ka haʻaheo, a i ka wā o ke kiʻi ʻana ua hoʻomanaʻo ʻia au i koʻu haʻaheo no kēia wahi kūikawā a lilo i ʻāpana o kēia kaiāulu nani. ʻAʻole hiki iaʻu ke kali e hoʻi i ʻOkakopa no kahi hoʻolauleʻa nui aʻe!
ʻO ka wikiō no ka #RainbowRunwayChallenge e lawe i ka poʻe nānā ma ke kaona hānau o Kanemura i ʻehiku mau wahi kaulana ma Oʻahu e hōʻike ana i kahi waihoʻoluʻu ʻokoʻa o ke ānuenue, me ka Royal Hawaiian Resort, ʻike ʻia hoʻi ʻo ka “Pailani Pink” (ʻulaʻula), Waikīkī's Surfboard Alley (alani), Nā māla pua lā o Waimānalo Country Farms (melemele), nā loʻi kalo o Kākoʻo ʻŌiwi ('ōmaʻomaʻo) a me ka pier kaulana o Waikīkī (uliuli). Hoʻopau ʻia ka wikiō me kahi hoʻolauleʻa hulahula nui ma ke ala holo ma ke kahua mokulele ʻo Daniel K. Inouye International, i kākoʻo ʻia e ka huelo mokulele ʻo Pualani (ʻulaʻula). Ma ke ala, ua hui pū ʻia ʻo Kanemura e kekahi mau hoaaloha e komo pū ana nā mea hoʻoikaika LGBTQ+ kūloko, nā keiki hula pop, nā hula hula, nā mōʻī wahine kauo a me nā lālā o ka hui limahana limahana LBGTQ+ o Haʻaheo (haʻaheo).
E hele mai ana ka #RainbowRunwayChallenge i ka pōʻai piha ma ʻOkakopa no Honolulu Pride, kahi e hui pū ai ka mea lanakila ma Kanemura ma ke ʻano he malihini hanohano ma ka lana ʻauwaʻa ʻo Hawaiʻi Airlines' Rainbow Runway.
E hoʻomaka ana ka 2022 Honolulu Pride Parade and Festival ma ʻOkakopa 1 me nā hanana a puni ka mahina. ʻO ke poʻomanaʻo o kēia makahiki, ʻo “Rooted in Pride,” e hoʻolauleʻa ana i ka moʻomeheu a me nā moʻomeheu ʻē aʻe o ko Hawaiʻi pae ʻāina. Ma ke ʻano he kākoʻo ʻoihana mokulele ʻo Honolulu Pride, kākoʻo haʻaheo ʻo Hawaiian Airlines i ka The Hawaiʻi LGBT Legacy Foundation i kā lākou ʻoihana e hoʻonaʻauao, hoʻomaʻamaʻa a hoʻoikaika i ka poʻe LBGTQA+ ma ke ʻano he lālā koʻikoʻi o ke kaiāulu like ʻole o Hawaiʻi.
He aha e lawe ʻia mai kēia ʻatikala:
- Coinciding with the debut of the airline's new TikTok channel, followers are encouraged to create their own #RainbowRunwayChallenge dance or walk inspired by the video for a chance to win 160,000 HawaiianMiles, a five-night stay at the Royal Hawaiian Resort and a chance to join Kanemura as the guest of honor on Hawaiian's Rainbow Runway float at the Honolulu Pride Parade and Festival on October 15.
- “This video is all about self-expression and pride, and during the filming I was reminded how proud I am to be from this special place and to be a part of this beautiful community.
- The video for the #RainbowRunwayChallenge takes viewers through Kanemura's hometown to seven notable locations across Oʻahu representing a different color of the rainbow, including the Royal Hawaiian Resort, also known as the “Pink Palace” (red), Waikīkī's Surfboard Alley (orange), Waimānalo Country Farms' sunflower fields (yellow), Kāko’o ʻŌiwi's taro patches (green) and the famous Waikīkī pier (blue).
