ʻO ka loea ʻoihana a me ka mea kūʻai aku kaulana ʻo David Barrett ma ke kūkākūkā me Andrew J Wood ma ka hoʻihoʻi ʻana mai ka hopena o ka ka hui coronavirus ma ka ʻoihana huakaʻi a me ka ʻoihana mākaʻikaʻi o Thailand.
💠Q1. Ke hoʻomaka nei ʻo Thailand e puka mai i ka laka ʻana he aha kāu e manaʻoʻiʻo ai nā mea nui loa e noʻonoʻo ai e hōʻoia i ka kūleʻa?
DB: Ke hoʻomaka nei mākou e hoʻōla, ua hāʻawi ʻia iā mākou ka manawa e hoʻihoʻi hou i ke kumu hoʻohālike mākaʻikaʻi o Thailand a kūkulu i kahi wā e hiki mai ana. Ua hoʻonohonoho ʻia ʻo Thailand no ka mākaʻikaʻi lehulehu a inā makemake mākou e ʻike i ka ulu mau ʻana a me ka hoʻomohala ʻana, pono mākou i ka hoʻokele maikaʻi a me ka hoʻokele ʻana i nā wahi a me nā kumuwaiwai.
Pono mākou e ʻimi i nā mākeke lanakila wikiwiki mai nā mākeke kumu bubble kokoke i ka home e like me ka hana mua. ʻO ka nānā ʻana i nā mākaʻikaʻi kiʻekiʻe ke ala e hele ai, e like me ka hoʻihoʻi ʻana i ka mākaʻikaʻi lehulehu, ʻoiai e noʻonoʻo ana i ka pono e hoʻokele maikaʻi i nā kumuwaiwai o ke Aupuni, e pale ana i ke kaiapuni.
💠Q2. Ke hoʻomaka ka poʻe e noʻonoʻo e pili ana i ka huakaʻi, he aha kou manaʻo e ʻimi nei lākou i kahi honua post Covid-19?
DB: ʻO nā hana biosecurity ka luna o ka papa inoa no nā neʻe mua i ka huakaʻi honua. ʻO nā hōʻoia e mālama ʻia ana ko lākou olakino a maikaʻi. Hiki i nā hana maʻemaʻe a me ke olakino ke hoʻohālikelike i ka huakaʻi hele manuahi ma mua o COVID, akā pono e ʻike ʻia nā hana hou e hōʻoluʻolu i ka poʻe huakaʻi, ʻoiai ʻo ka palekana ka mea nui. ʻO ka nalu mua o ka poʻe mākaʻikaʻi ka mea nui loa e hana i nā kapuaʻi pēpē, e holo ana i ka ʻāina i kēia makahiki, e lele ana i ka makahiki e hiki mai ana i ka pōkole i loko o 4 mau hola a me ka manaʻolana e hoʻihoʻi hou i ka leo i ka makahiki 2022. ʻaʻole ʻoe e komo i ka marathon. Ua haki ka ʻoihana mākaʻikaʻi honua a ke ola hou nei, pono mākou e hana i nā wahi liʻiliʻi kokoke i ka home.
💠Q3. Ma kahi koho balota i hala iho nei, ua ʻōlelo ʻo 75% o nā mea pane ʻaʻole hiki ke holomua ka ʻoihana hōkele ma Thailand me ka mākaʻikaʻi kūloko wale nō. ʻAe ʻoe?
DB: Pono mākou e hilinaʻi a ola i ka mākaʻikaʻi kūloko no ka mea ʻo kēia ka mākeke mua e huakaʻi. Mahalo i ka ʻike ʻana o ke Aupuni Aliʻi Thai i ka ʻāpana kūloko i ke kī i ka hoʻomaka ʻana i ka ʻoihana mākaʻikaʻi a me kā lākou stimulus package o 22.4 biliona baht me nā haʻawina a me nā mea hoʻoikaika e hoʻoikaika i ka mākaʻikaʻi home kahi ala e hele ai. E hoʻomau ka mākaʻikaʻi i ka hoʻokele o ka ulu ʻana no ka ʻoihana Thai. ʻO ka mōʻaukala, ua hoʻolalelale nā malihini kipa i ka ʻoihana, akā ʻo ka makemake o Thais e huakaʻi a puni Thailand i ʻike i ka ulu ʻana o ka mākeke mākaʻikaʻi kūloko. Inā ʻoe e nānā i kekahi o nā ʻāpana niche - eco tourism, ʻoi aku ma mua o 60% o nā mea hoʻokele kaiapuni liʻiliʻi ma Thailand he mau pūnaewele a me ka hoʻolaha hoʻolaha ma Thai wale nō. ʻO ia ka mea e pili ana i ka kūleʻa i hala a me ka hoʻoikaika ʻana e kūkulu hou i ka mākaʻikaʻi kūloko ma ke ʻano he ʻāpana neʻe mua. E mālama ʻole i ka mākaʻikaʻi kūloko i kou pilikia.
💠Q4. Hoʻopili pinepine ʻia kou inoa me ka ʻoihana MICE. Me nā alakaʻi alakaʻi kaiapuni hou i kahi no nā hālāwai ma Thailand, manaʻo paha ʻoe e hiki ke hoʻi hou ka ʻoihana ma Thailand?
DB: E hoʻi mai ka MICE. Eia nō naʻe, inā ʻoki ʻoe i nā milo maikaʻi a pau, ʻo ka ʻoiaʻiʻo ʻo ka MICE honua, ʻoi aku ka kiʻekiʻe o ka hua maʻamau, ʻoi aku ka lōʻihi o ka rebound. Manaʻolana shorthaul MICE me Singapore e like me ka 'āpana hui hui, e hānai ana i nā hālāwai i Thailand, e hoʻi mai i ke kolu o ka hapaha o 2021. Longhaul markets e like me 'Eulopa a me ka kiʻekiʻe rolling insentives mai ka US, ua hoomaka makou e ike i ka ulu ana ma mua o COVID, lanakila. 'a'ole e ho'i nui a hiki i ka hapa hope o 2022. He pā'ani kali ia. ʻO ka paʻakikī no nā DMC i hoʻopaʻa i kā lākou mau wā e hiki mai ana ma kēia mau mākeke lōʻihi. Loaʻa iā lākou nā ʻeke hohonu e holo ai i kēia pāʻani kali? Ua huli ka nui o nā DMC liʻiliʻi i ke kūʻai aku e hoʻoulu iā lākou, akā ua koʻikoʻi lākou e pili ana i ka manawa no ka hoʻi ʻana o kā lākou ʻoihana.
Ma ke ʻano o ka hele palekana ʻana i nā hanana ʻoihana, e hoʻololi ka ʻoihana a me ka hilinaʻi ʻana i ka huakaʻi huakaʻi honua, ʻike wau e hoʻomaha ʻia kekahi o nā alakaʻi maʻemaʻe a me ke olakino. Aia ka makemake e huakaʻi a hui i nā poʻe i loko o kā mākou DNA, a ke manaʻoʻiʻo nei au e hoʻi hou ka MICE i nā pae pre-COVID, akā hiki ke 3 a 5 mau makahiki.
💠Q5. Makemake ka PM Thai e hui pū me nā poʻe loea ʻoihana. He aha nā ʻōlelo aʻoaʻo huakaʻi a me nā mākaʻikaʻi āu e hāʻawi ai iā ia?
DB: E ʻoluʻolu e hoʻolauna i ka launa pū ʻana ma waena o ke Kuhina Kalaiaina, nāna e hoʻopuka i nā laikini hōkele, a me ke Keʻena ʻo Tourism & Sports. Pono nā ʻoihana ʻelua e kamaʻilio a hui pū no ka mālama ʻana i ka hoʻomohala ʻana i ka mākaʻikaʻi o Thailand. A e lawe mai i ka Ministry of Natural Resources & Environment i ke kamaʻilio pū ʻana. Pono mākou i ka mana maikaʻi a me ka hoʻolālā ʻana i nā kumuwaiwai mākaʻikaʻi.
💠Q6. Nui nā kamaʻilio e pili ana i ka hoʻoponopono hou ʻana i ka ʻoihana. He aha kāu e manaʻo ai e pono ai kā mākou mea nui?
DB: No ka hoʻoponopono hou ʻana i ka ʻoihana (1) E hoʻokomo pono i nā ʻaelike aupuni bilateral no ka huakaʻi, no laila hiki iā mākou ke wehe i nā mākeke kumu nui, ʻoiai ke hoʻopau ʻia nā kapu komo. (2) He papahana hoʻolālā lōʻihi no ka mākaʻikaʻi Thai e kūpaʻa ana no ke kaiapuni a me nā mea kuleana. (3) E hoʻomau i ka hana nui a ka Tourism Authority o Thailand i ka hoʻolaha ʻana iā Thailand ma ke ʻano he momi ma Asia. A e ʻoluʻolu hiki iā mākou ke loaʻa i kahi hoʻolaha hou a hoʻokuʻu i ka "Amazing" i holo i kāna ala.
No David Barrett
Ua hōʻea mua ʻo David i Thailand i ka makahiki 1988 i loaʻa iā ia kahi hana kūleʻa ma ka mākeke ʻinikua Lloyds o London. Ua hele ʻo ia i kahi huakaʻi hoʻololi ola i Asia, ma mua o ka paʻi ʻana i 30, kahi i pae iā ia i Thailand.
Makemake nui ʻo David Barrett i ka huakaʻi ma Thailand a me ke kaiapuni.
Ua paʻa ʻo David i nā kūlana ma ka ʻoihana mākaʻikaʻi Thai ma ke ʻano he poʻo o Prestige Travel Consultants i nā makahiki mua o Nineties e pani ana iā Cunard, Forte Hotels, Reed Travel a me ka hana pū me ka British Tourist Authority. A laila ua alakaʻi ʻo ia i ke kūʻai aku a me ke kūʻai aku ʻana o Siam Express. I ka makahiki 1999, ua komo ʻo David i Diethelm Travel Group, i ka hāpai ʻana a me ke poʻo ʻana o Diethelm Events no 13 mau makahiki. A laila lele ʻo ia i ka pā a hana ʻo ia no ONYX Hospitality ma ke ʻano he Luna Hoʻokele Hoʻokele no kā lākou mau waiwai ʻelua ʻo Amari ma Thailand - Amari Watergate a me Amari Pattaya. Ma hope o ʻelima mau makahiki me Amari, ua hele ʻo David ma kāna iho me DBC Asia, e hui pū ana me nā hōkele e hoʻokele i kā lākou kūʻai MICE. Ke hana nei ʻo David me The Slate ma Phuket, King Power hotels, HLA Lifestyle Wellness Center ma Yangon a me kahi kōpili o nā mea kūʻai aku ma ʻEulopa.
ʻO David ka lālā o ka Papa a me ka Luna Hoʻokele o ke Kōmike Kūʻai ma TICA no nā makahiki he nui, ua alakaʻi ʻo ia i ka North Pattaya Alliance, he lālā hoʻokumu o TIWA (Thai Indian Weddings Association), he lālā mua o SITE, a ke poʻo nei i ka MICE a me nā India Weddings. hui hana ma Phuket Hotels Association.
# pūnaehulehu
He aha e lawe ʻia mai kēia ʻatikala:
- In terms of safe distancing at business events, the industry will adapt and as confidence in international travel resumes, I am sure some of the stringent hygiene and health guidelines will be relaxed.
- The desire to travel and meet people is in our DNA, and I am confident MICE will resume to pre-COVID levels, but it may take 3 to 5….
- A focus on high yield tourists is the way to go, in tandem with wooing back mass tourism, whilst being mindful of the need to better manage the Kingdom's resources, protecting the environment.
