Hoʻopiʻi ʻo FITUR i ka moʻolelo no ke komo ʻana i kāna paʻi pae honua hou loa

Mai ka 23 a hiki i ka 27 Ianuali, e lilo hou ʻo Madrid i mea nui i ka makaʻala no ke kaiāulu mākaʻikaʻi honua me FITUR, ka International Tourism Fair, i hoʻonohonoho ʻia e IFEMA. E ʻoi aku ka nui o ka hanana o kēia makahiki ma mua o ka manawa, ma ke ʻano o ke komo ʻana, i kāna pae honua, a me kāna ʻike hou, e like me ka ulu ʻana o ka ʻoihana, ma Sepania a ma ka honua holoʻokoʻa.

ʻO ka paʻi o kēia makahiki e kālele ana i ka hoʻomau, ka ʻenehana a me nā ʻenehana hou, nā hiʻohiʻona e hoʻololi nei i ka ʻoihana, a ʻo ia ke poʻomanaʻo koʻikoʻi o kahi makana ikaika i manaʻo ʻia e hoʻomaikaʻi i ka hoʻokele mākaʻikaʻi, nā pilina kalepa, a me ka hoʻolaha ʻana i nā wahi a me nā ʻike huakaʻi. Hoʻohui ʻia kēia mau mea āpau i kahi kahua hoʻokahi, a i ka hoʻomaka ʻana o ka makahiki, kahi manawa koʻikoʻi no ka wehewehe ʻana i nā hoʻolālā no ka 2019 holoʻokoʻa.

Eia kekahi, ua mālama ʻia ka International Tourism Trade Fair o kēia makahiki, ma kahi ʻano o ka ulu honua no ka ʻoihana. Wahi a WTO, ua loaʻa i nā wahi huakaʻi o ka honua he 1000 miliona mau mākaʻikaʻi honua ma waena o Ianuali a me Kepakemapa i ka makahiki i hala, he 5% ka ulu ʻana o kēlā me kēia makahiki. Ua hoʻokipa ʻo Sepania i 78.4 miliona mau mākaʻikaʻi haole i nā mahina ʻumikumamākahi mua o 2018, me ka hoʻonui ʻana i ka 2.8% i ka makahiki i hala, e loaʻa ana nā loaʻa kālā o € 84,811 miliona. Pēlā nō, ʻike ʻia ka ulu mau ʻana o ka mākaʻikaʻi i waho o Sepania, e like me ka mea i hōʻike ʻia e ka hoʻonui ʻia ʻana e ka poʻe mākaʻikaʻi Spanish ma waho, ʻo 12.3% ma waena o Ianuali a me ʻOkakopa 2018.

FITUR 2019 i nā kiʻi

ʻO nā kūlana ʻoihana maikaʻi i hōʻike ʻia e kēia mau helu e hōʻike maikaʻi ʻia ma FITUR 2019, kahi e hoʻonui ai i kēia makahiki i ka 886 mau mea kū i ka nui, kahi ulu o 8.3%, a me 10,487 mau hui mai 165 mau ʻāina a me nā wahi.

Ua piʻi ka noho ʻana o Sepania i 6%, a ʻo ka hele ʻana o ka honua, i loaʻa iā 55% ka māhele ma FITUR, ua piʻi ma 11%. A loaʻa i ka FITUR 2019 nā mea hou aʻe ma mua o hoʻokahi haneli hou, e like me nā ʻelele kūhelu mai Djibouti, Finland, Ras al-Khaimah Emirate, a me Sierra Leone, a me nā mea hōʻikeʻike mai nā Cook Islands, ka Former Yugoslav Republic of Macedonia, Pakistan, Papua New Guinea, French Polynesia, Serbia a me Suedena. Ma ke komo ʻana e nā wahi, ʻo ka ulu kiʻekiʻe loa o kēia makahiki e ʻApelika (15%) a me ʻEulopa (13%).

ʻO ka holoʻokoʻa, e noho ana kēia paʻi i 67,495 m², 2.5% ʻoi aku ma mua o ka makahiki i hala, a i kēia makahiki e hoʻokomo ʻia ʻo Hall 2 e hōʻike i nā wahi i ka Middle East. ʻO ia ka mea hiki ke hoʻolaʻa ʻia ʻo Hall 4 i ʻEulopa, kekahi o nā wahi i ulu nui loa. Mālama nā wahi ʻē aʻe i kā lākou hoʻonohonoho maʻamau: ʻAmelika ma Hall 3; ʻApelika a me ʻAsia-Pākīpika ma ka Hale 6; ʻO nā hui, ʻenehana a me ka ʻoihana honua ma ka Hale 8; Nā Papa Hoʻolaha a me nā ʻAhahui ma ka Hale 10, a me nā Hui Kūikawā Sepania ma nā keʻena 5, 7 a me 9.

Ma muli o nā wānana o ka ʻoihana i kēia manawa, manaʻo ʻo FITUR 2019 e ʻoi aku i ka 251,000 o ka poʻe i hele i kēlā makahiki i hala, nona iho kahi helu i hoʻopaʻa ʻia me 140,120 mau malihini kālepa mai ka honua holoʻokoʻa i hele mai i ka paʻi hope loa. Ua hoʻonāukiuki kēia i ka hoʻonui ʻana o ka papahana no nā mea kūʻai honua ma FITUR, keu hoʻi ka mahele ʻo MICE, me ka FITUR MITM hou - MICE & BUSINESS.

E hoʻonui kēia ulu i ka hopena waiwai o FITUR ma ke kūlanakauhale ʻo Madrid, kahi i wānana ʻia ma mua o € 325 miliona, me nā hōkele i hoʻopaʻa ʻia a mākaukau hoʻi nā ʻoihana pili i ka hoʻokipa. ʻOiai ʻo ka papahana FESTITUR wale nō, mai ka manawa o 2015 i hoʻonohonoho ai iā Noche Madrid (Night Madrid), nā wanana e hoʻopuka ia i ka loaʻa o € 15 miliona, i nā leʻaleʻa, nā meaʻai a me nā mea leʻaleʻa.

Dominican Republic, hoa hana ʻo FITUR

ʻO ka Dominican Republic ʻo ia ka Fitur Country Partner. ʻO kēia kahi mākaʻikaʻi i hōʻike ʻia ma FITUR mai ka paʻi mua ma 1981, a ʻo kēia makahiki ke kolu o ke komo nui ʻana (e ka National Office for Foreign Tourism), ma hope o Mekiko a me Pokukala.

Ua ʻike ka mākaʻikaʻi ma ka Dominican Republic i ka ulu mau i nā makahiki i hala aku nei a ʻo ia ke alakaʻi mua i ka Caribbean, me ka aneane 6.6 miliona mau malihini kipa i ka makahiki 2018, e like me nā kiʻi mai ka Central Bank o ka Dominican Republic. Me ka huaʻōlelo "Loaʻa iā ia nā mea āpau" ʻo ka noho ʻana o ka Dominican Republic ma ke ʻano he hoa ʻĀina ʻo FITUR e hāʻawi i kahi ākea ākea no nā hana hui i ka hoʻolaha nui a me nā wahi kamaʻilio o ka hanana alakaʻi o ka ʻoihana hoʻokipa a hāʻawi i kēia ʻāina Caribbean me kahi hōʻike honua nui e hoʻolaha. iā ia iho ma ke ʻano he huakaʻi.

ʻO nā loulou moʻomeheu, ʻōlelo a me nā mōʻaukala ikaika me Sepania, a me nā pilina ʻoihana maikaʻi, hoʻolilo ʻo Dominican Republic i wahi i mākaʻikaʻi ʻia me nā manawa kūpono he nui a hoʻomau i ka ulu ʻana no ka ʻoihana hoʻokipa. Hōʻike kēia mahele i 60% a 70% o ka huina kālā Sepania i ka mokupuni, kahi e wānana ʻia e ulu i nā makahiki e hiki mai ana a e hopena maikaʻi i ka hoʻokele waiwai a me ka hoʻomohala hoʻokele ʻāina.

ʻO kona wahi kūlohelohe, ecotourism, nā hana huakaʻi, nā kahakai e moeʻuhane ai, ka huakaʻi huakaʻi a me ke kolepa, a me nā pilina ea maikaʻi, hoʻomaikaʻi i ka lawe ʻana i ka home, nā hōkele a me ka ulu waiwai, e hoʻolilo i kēia ʻāina Caribbean i paionia a me kahi huakaʻi maikaʻi no ka hoʻopukapuka a ʻoihana hoʻokipa. ʻO kahi mākaʻikaʻi i kipa ʻia e 2017 e nā poʻe mākaʻikaʻi Sepania he 173,065.

Nā HOU HOU MA FITUR:

• FITURNEXT OBSERVATORY

Me kāna hana e hana hou a hoʻolako i nā ʻike waiwai i hoʻohui ʻia no ka kaiāulu mākaʻikaʻi honua, ua hoʻokumu ʻo FITUR i ka FITUR NEXT Observatory. Hoʻolālā kēia hoʻolālā e ʻike i nā loli i ka wā e hiki mai ana i ka mākaʻikaʻi a hoʻomālamalama i nā hiʻohiʻona a me nā hiʻohiʻona i ka mākaʻikaʻi e hiki ke lilo i pono no ka ʻoihana hoʻokele waiwai, nohona kanaka, moʻomeheu a me ka nohona, a hāʻawi i kahi ʻike ʻoi aku ka maikaʻi no ka poʻe kipa a me nā kamaʻāina, hoʻomohala i nā wahi e mālama ai i ka paʻa o ka nohona e ka leveraging ka nui o ka ʻike a me nā hana i hui pū ʻia ma ka nani, a me kona hopena i ka ʻoihana hoʻokipa honua. E holo ana kēia papahana i loko o ʻekolu mau makahiki e hiki mai ana, a e ʻimi e pili i nā ʻoihana, nā hui, nā wahi… ma kahi kamaʻilio honua e hiki ai iā mākou ke nānā i mua i nā pilikia o ka mākaʻikaʻi, kēia wā a me ka wā e hiki mai ana.

Aia ka papa aʻoaʻo aʻoaʻo o FiturNext: ʻo Liliana Arroyo, he loea i ka hoʻololi kamepiula a me ka hopena o ka nohona (Sepania); Adela Moreda, loea hoʻokipa ma ka Inter-American Development Bank (IDB) (United States); ʻO Luis Ortega, Luna Hoʻokele & Papahana ma Grupo Moraval (Madrid); ʻO Barry Roberts, pelekikena o ka INBio National Institute of Biodiversity of Costa Rica (Costa Rica); ʻO Peter Rømer, ka luna o ka Rømer Agency, ka loea i ka huakaʻi a me ka hoʻokipa (Denmark); a me Santiago Quiroga, Luna Nui a me CSR ma IFEMA (Sepania). E hōʻike ʻia nā papahana FITURNEXT ma ka lā 23 Ianuali ma ka hola 11.30 (ka pilina ma waena o nā Halelu 2 a me 4), i kahi papa hana me nā hōʻike e pili ana i ka mālama ʻana i nā pilikia kūloko (kahi e hele aku ai), ka mālama ʻana i ke kaiapuni (honua), hoʻomohala kaiāulu (kamaʻāina), a me ka ʻike mākaʻikaʻi (poʻe kipa), i waena o nā kumuhana ʻē aʻe.

• B2B

ʻO kekahi o nā kumumanaʻo FITUR ka papahana o nā hālāwai B2B, i hoʻonohonoho ʻia e paipai i nā pilina ʻoihana a me nā hoʻololi. ʻO kekahi o kēia ka Hosted Buyer Workshop e hoʻokomo i nā koho 6000 ma waena o 110 mau mea kūʻai honua mai 38 mau ʻāina i kono ʻia e FITUR a me 350 mau mea hōʻike a me nā mea hōʻike. Ma waho aʻe o kēia mau hana B2B ma Investur, ma ka ʻāpana FITUR Health, a hou i kēia makahiki, FITUR MITM - MICE, i hui pū ʻia me GSAR / MITM. Hoʻonui ka hanana hope i nā manawa ʻoihana no ka ʻoihana mākaʻikaʻi no nā hālāwai, nā mea hoʻoikaika, nā ʻaha kūkā, a me nā hōʻikeʻike (mice) me kahi papa manawa o nā koho ma waena o nā mea hōʻikeʻike a me kahi koho o nā alakaʻi alakaʻi honua (hui, nā mea hoʻolalelale, nā mea hoʻonohonoho hui a me nā hui honua. hui). Ma ka holoʻokoʻa, manaʻo ʻo FITUR ma mua o 7000 mau hālāwai ʻoihana ma kēia ʻaha kūkā.

• hana kūikawā

Ke hoʻomau nei ʻo FITUR i ka hoʻomaikaʻi ʻana i ka maikaʻi o kāna hāʻawi ʻana me ka hoʻolauna ʻana i nā mākeke kū hou e hōʻike ana i ka hana, ʻoihana a me ka ulu ʻana no ka ʻoihana hoʻokipa. ʻO kēia ka hihia o ka ʻāpana hoihoi hoihoi hou, FITUR CINE / SCREEN TOURISM, i hoʻonohonoho ʻia me ka laulima me ka SPAIN FILM KOMISSION. Hoʻolālā ia e lawe pū i ka ʻoihana ʻoniʻoni a me ka mākaʻikaʻi ma kahi papahana like e hoʻolaha i nā wahi i lawe ʻia a me nā kipa wahi, a e hōʻike i ka hiki o kēia piʻi piʻi.

Ua hōʻike ʻia kahi noi i paʻi ʻia ma ʻApelila 2018 e TCI Research i 80 miliona mau huakaʻi e koho i ko lākou wahi e hoʻokumu ʻia ma nā kiʻi ʻoniʻoni a me nā kīwī. Ua hōʻike kēia noiʻi i ka nui o ka poʻe e huakaʻi ana i kahi mākaʻikaʻi ma hope o ka ʻike ʻana iā ia i kahi kiʻi ʻoniʻoni a kīwī paha i pāpālua ʻia i nā makahiki he ʻelima i hala.

ʻO FITUR CINE / SCREEN TOURISM e mālama ʻia i ka Hall 2 me ke komo pū ʻana o ʻumikūmālua mau keʻena Sepania a me ka noho kūwaho o ka Dominican Republic. E loaʻa pū kekahi wahi pūnaewele a me kahi no nā kamaʻilio a me nā hōʻike ma kahi o nā wahi kūwaho a me nā loea mai New Zealand, New Mexico (USA), UK, Czech Republic a me ʻIlani, a me nā mea ʻē aʻe, e komo pū i nā kūkākūkā papa e pili ana i ka Screen Tourism ma ke ʻano he ʻāpana o nā hoʻolālā hoʻolālā hoʻokipa o kēia mau ʻāina.

Polokalamu FITUR CINE

E ʻike ʻia ka hana pilikino ulu ʻana a FITUR i nā ʻāpana ʻē aʻe i kū i ka mōhai o kēia makahiki, me ka hoʻohanohano kūikawā i kēia makahiki ma FITUR FESTIVALS a me ka hana moʻomeheu hou ʻo FITUR ES MÚSICA (Fitur is Music). ʻO ka hanana hope loa he hoʻolauleʻa ia o nā mele kaiāulu a me nā mele ʻē aʻe i hoʻonohonoho ʻia me ka laulima ʻana me nā hanana ʻo Planet and Disorder, me ka uhi pāpāho mai Radio 3 a me Mondo Sonoro, i mālama ʻia ma ka Pōʻalima 25 a me ka Pōʻaono 26 Ianuali, ma Hall 1 o Feria de Madrid

ʻO ka hoʻonohonoho ʻana o FITUR IS MUSIC ma ka pae like e like me nā ʻahaʻaina nui ʻē aʻe, ʻano maʻamau o nā wahi ʻahamele nui i loko e like me IFEMA. E loaʻa i kahi ākea 5400m² kahi pae hoʻokahi, 18 mau mika ākea a me 14 mau mika ka hohonu, i kākoʻo ʻia me 80,000 watts o ke kani a me nā 100 mau kukui hou no kahi hōʻike kupaianaha, a me kahi pakuhi LED i ʻoi aku ma mua o 100m ², hoʻohana ʻia e kahi kime ʻenehana mua. .

E hōʻike pū ana ʻo FITUR FESTIVALS i kahi ʻāpana i ka Hall 3, i hoʻonohonoho ʻia me ka hui pū ʻana me ka Association of Music Promoters (APM), e hōʻike ana i nā manawa kūpono no ka ulu a hoʻonui ʻana i hiki i nā ʻahaʻaina ke lawe mai i ka ʻoihana hoʻokipa. A i kēia lā ʻoi aku ka maikaʻi o ka ʻoihana mele ola ma mua o ka wā ma mua. I ka 2017, hoʻonui ka ʻoihana i nā loaʻa kālā no ka makahiki ʻehā o ka makahiki ke piʻi aʻe ka 2016 i ka € 223.2 miliona i € 269.2 miliona, ʻoi aku ka kiʻekiʻe ma mua o 2012. ʻO ka ʻāpana o ke kī i kēia kūleʻa ka mākaʻikaʻi mele, keu hoʻi e pili ana i nā hoʻolauleʻa, i puka mai ma ke ʻano he wahi huakaʻi huakaʻi. ʻO nā ʻahaʻaina nui he ʻumi a Sepania e ʻākoakoa ʻaneʻane 1.85 miliona mau kānaka.

E loaʻa i kahi FITUR FESTIVALS kahi wahi hōʻike a me kahi kahua no nā ʻoihana hōʻike e hāʻawi i nā hōʻike, a kahi a APM e hoʻonohonoho ai i nā kūkākūkā ʻehā e pili ana i nā pilikia a me nā manawa kūpono o ka hoʻokipa hoʻokipa.

E loaʻa pū kekahi papahana hoihoi hoihoi e hōʻike pehea e hiki ai i nā ʻenehana hou ke hoʻohui me ko mākou naʻau i ka ʻāpana FiturtechY 2019, i hoʻonohonoho pū ʻia me ka Hotel Technology Technology Institute (Instituto Tecnológico Hotelero, ITH). E loaʻa i kahi hanana alakaʻi alakaʻi maoli ʻo "The Fifth Element: Technology," ma Hall 10 ma ka 23, 24 a me 25 Ianuali. ʻEhā mau hālāwai kūkā like. E nānā lākou ma: nā wahi mākaʻikaʻi ma #techYdestino, nā wā e hiki mai ana i ka ʻāpana mākaʻikaʻi ma #techYfuturo ʻoihana hoʻokele ma #techYnegocio, a me ka hoʻomau ʻana ma #techYsostenibadi, nā mea āpau me ka ʻenehana i kumuhana maʻamau. ʻO ke kikowaena o FiturtechY kahi no ka hōʻike ʻana o #techYhotel, kahi e hiki ai i nā malihini kalepa ke ʻike a ʻike i ka hoʻohana a me ka hoʻokō ʻana i nā ʻenehana hou a me nā pono hana hou i loko o ka hale hōkele.

Hoʻohui ʻia i kēia, ma ka 23, 24 a me ka 25 Ianuali, ka hiku o ka Features Know-How & Export, i hoʻonohonoho ʻia e SEGITTUR a me FITUR i ka hana pū ʻana me ICEX Spain Exports and Investments. Ma ka 23, 24 a me 25 Ianuali e hōʻike ana kēia i kahi simulate o kahi mākaʻikaʻi mākaʻikaʻi mākaʻikaʻi e hōʻike ana i nā ʻenehana e pili ana i ka hoʻololi uila. E loaʻa i kēia ʻāpana nā hui hōʻike 40 me nā hopena hou no ka mākaʻikaʻi ma nā wahi e like me ka hoʻokele hōkele, kūkā kūkākūkā ʻana, paipai ʻana, kālepa, nā huahana a me nā lawelawe hou.

ʻO kēia ke kolu o ka makahiki o SEGITTURLab, kahi hale hōʻikeʻike no nā manaʻo me nā papa hana kūpono no ka poʻe ʻoihana a me nā loea mākaʻikaʻi, a e pili pū ana i nā kumuhana e like me "Chatbot for the Tourism Sector," "Ke noi nei i ka ʻimi naʻaupō i ka ʻoihana hoʻokipa," "Nā wahine i ka ʻenehana a me ka mākaʻikaʻi," a me "Pehea e hoʻohuli ai i kahi Booth kelepona i loko o kahi keʻena ʻike 24-hola i kahi ala hoʻomau".

No ka hoʻopau ʻana i ka makana e loaʻa kahi papahana o Smart Talks e kālailai ana i nā ʻaoʻao like ʻole o ka mākaʻikaʻi mākaʻikaʻi a me nā wahi naʻaupō, a me kahi kau e kālailai ai i nā pahuhopu hoʻomohala hoʻomau a pehea e pili ai i ka ʻoihana hoʻokipa, me ka Spanish Network o ka United Nations Global Kūpono.

No ka manawa mua o kēia makahiki, e hōʻike ʻo FITUR GAY (LGBT) i ke komo ʻana o New York City, Pokukala a me Thailand. Ma kēia hanana, me ka huaʻōlelo "Stonewall, New York, 50th Anniversary," kēia wahi, i hoʻonohonoho ʻia me ka laulima me LGBT Diversity Consulting International, e hōʻike ana i nā wahi hōʻailona o kēia māhele hoʻokipa, nā mea hou a me nā huahana. E kūkākūkā papa ʻokoʻa, nā hoʻopaʻapaʻa a me nā hōʻike me ke komo pū ʻana o kanaono mau haʻiʻōlelo a e loaʻa kahi papahana leʻaleʻa me nā mele e holo nei ma Madrid, DJ, nā mea hīmeni a me nā hōʻike mai Sepania.

ʻO FITUR SALUD (FITUR HEALTH), e like me nā makahiki i hala aku nei e hoʻonohonoho ʻia e ka hui ʻo SPAINCARES, e hōʻike ana i ka ulu ʻana o ka noho honua ʻana, i ka like pū me ka hoʻomohala ʻana o ka mākaʻikaʻi olakino honua holoʻokoʻa, me ka piʻi ʻana o 20% ma ka makahiki holoʻokoʻa, a kahi piʻi ma Sepania i ʻoi aku ma mua o € 500 miliona. Hōʻike ʻo FITUR SALUD i ka mōhai hoʻokipa olakino o kēia manawa ma kāna wahi hōʻike, a he wahi hālāwai B2B, kahi B2C no nā hōʻike manuahi no ka lehulehu, a me nā kau me nā kamaʻilio a me nā papaʻaina e nānā ana i ka mahele spa a me nā ʻike kaiaulu, e like me a me nā kūkā kamaʻilio e kālailai i nā mākeke kūwaho a me ko lākou mana ma ka mākeke Sepania.

INVESTUR 10 Edition

Ma ke ʻano he ʻāpana o FITUR, ʻo ka 10th edition o ka Forum for Investment and Tourist Business in Africa (INVESTOUR) e hui pū ʻia e UNWTO, Nā hiʻohiʻona a me Casa África. Ke manaʻo nei kēia Forum e hāpai i ka hoʻomohala hoʻomau ma ʻApelika, ʻoiai e paipai ana i kahi kūkākūkā e pili ana i ka hoʻopukapuka kālā a me nā manawa ʻoihana ma ʻApelika. Aia i loko o kāna ʻano he ʻelua mau kau, hoʻokahi papahana o nā kūkākūkā panela a ʻo kekahi no nā hālāwai ʻoihana (B2B) e hoʻokomo i nā hui ʻApelika ma ke kamaʻilio pololei ʻana me nā papahana mākaʻikaʻi a me nā hoa pili honua. He 55 mau ʻāina ʻApelika e komo; E hōʻike ʻia nā mea komo 384 a me nā papahana 47 mai 15 mau ʻāina.