I kēia kau heihei, e hōʻike ʻia ka brand Barbados ma ka Barbadian Formula ʻelua ka mahiole o ka heihei, ka lole a me ke kaʻa heihei. ʻO ka hōʻike ʻana iā Barbados me ka ʻike maka i ke kaapuni honua kaʻa kaʻa he mea nui loa ia no Zane a me Barbados holoʻokoʻa.
Kau ʻana iā Barbados ma ka palapala ʻāina
ka barbados ʻO ka branding a me ka hoʻolālā, i hōʻike ʻia ma ke kaʻa, e hōʻike ana i ka pilina ma waena o ka Barbados Tourism and Marketing Inc (BTMI) a me Zane Maloney e hōʻike iā Barbados ma ke ʻano he wahi haʻuki a me ka Mokupuni Motorsport.
Ma ke kamaʻilio ʻana e pili ana i ka hui ʻana, ua ʻōlelo ʻo Zane "Ua hauʻoli nui wau i ka hui pū ʻana me ka BTMI e hoʻomau i ka hoʻolaha ʻana i Barbados ma ke ʻano he Motorsport Island a me kahi huakaʻi. Manaʻo wau me kēia hui e hiki iaʻu ke hoʻokau hou aku iā Barbados ma ka palapala ʻāina motorsport ma ke ʻano he ʻāina i hiki ke hana ma ka pae kiʻekiʻe. "
ʻO Motorsports kahi ʻoihana piliona kālā me nā mea aloha waiwai nui a me nā mea hoihoi a puni ka honua.
ʻO ka hui pū ʻana me Zane e kōkua i ke komo ʻana a hiki i kēia mau kānaka waiwai nui a hōʻike hou aku i ka mokupuni i nā mākeke niche hou.
Ua ʻōlelo ʻo Corey Garret, Luna Hoʻokele o ka Caribbean a me Latin America, Sports ma ka BTMI: "He pou koʻikoʻi ka haʻuki i kā mākou hoʻolālā kūʻai holoʻokoʻa e hoʻololi ai. ʻO ka mākaʻikaʻi ʻo Barbados huahana a kūkulu i kahi huakaʻi hoʻomau. Me Zane ʻo ia kekahi o kā mākou mea kākoʻo nui loa, ke hoʻonoho nei mākou iā Barbados ma ka Mokupuni Motorsport, no laila ʻo kēia mau hoʻolālā a me ka hōʻailona ʻana he hoʻomaka wale nō.
"Haʻaheo mākou i ka hui pū ʻana me Zane Maloney ʻoiai ʻo ia e hoʻomau nei i ka hoʻolaha ʻana i kona inoa ma ke kaʻapuni heihei kaʻa kaʻa."
Ka Manaʻo Ma hope o ka Helmet
ʻO ka hoʻolālā holoʻokoʻa o ka mahiole i hoʻokō ʻia e Zane, me ka hui Red Bull. Eia naʻe, ua hoʻolālā ʻo Mario Knight, ka mea hoʻolālā kiʻi ma ka BTMI i ka mea Barbadian o ka mahiole.
No nā hiʻohiʻona o ka hoʻolālā e hōʻike ana barbados, wehewehe ʻo Mario i kāna ʻike
e hōʻike i ka hoʻoilina, ka moʻomeheu a me nā holoholona hihiu o ka mokupuni.
"ʻO kekahi o nā hōʻailona koʻikoʻi loa ma Barbados he Bajan Bus Stop Sign (pōʻai ʻulaʻula a keʻokeʻo). ʻO kēlā me kēia Bajan e ʻike iā ia e ʻike koke iā ia, no laila ua lilo ia i ʻāpana o ko mākou ʻike. Hoʻopuni ka mahiole i nā monumen mōʻaukala e like me ka Hale Palani o Barbados, nā hipa ʻeleʻele ʻōiwi, kā mākou Green Monkey a me nā silhouette melemele o nā iʻa lele i kaulana ʻia ʻo Barbados, "wahi āna.
Ua hoʻohui ʻo ia e hōʻike ana ke kiʻi kiʻi i ka logo Destination Barbados ma ke kua o ka mahiole a me kāna trident kū hoʻokahi i waena o ke kaʻa kaʻa ʻulaʻula a keʻokeʻo. Aia ma ke kua o ka mahiole he honu no ka mea, ua kaulana nā kahakai o Barbados no ka pūnana honu.
ʻO Barbados
ʻO ka Luna Nui o Barbados Tourism Marketing Inc, ʻo Jens Thraenhart, i ʻōlelo ʻia, "Ke nānā nei ʻo BTMI i ke kākoʻo mau ʻana iā Zane ʻoiai ʻo ia e holomua ana i nā kaʻa kaʻa, e hōʻike ana i ka honua i nā mea e hiki ai i nā ʻōpio Barbadians ke hoʻokō."
E hōʻailona ʻo 2023 i ka manawa mua o Zane ma ke kaapuni heihei Formula ʻElua me ka papahana hoʻokele Red Bull Racing Junior, ma hope o kona hoʻopau ʻana i kāna 2022 FIA Formula 3 Season ma ka inoa ʻo Rookie of the Year.
Ua ʻōlelo ʻo Zane makemake ʻo ia i ka hoʻolālā ʻana o ka mahiole, ʻoi aku ka hoʻohana ʻana i ka honu ʻōmaʻomaʻo ma ke kua. He kanaka puni honua ʻo ia a ʻo ka honu kekahi o kāna mau holoholona punahele, no laila ke hōʻike maoli nei ka mahiole i kekahi mau mea nona.
ʻatikala na Rhe-Ann Prescod, E kipa aku iā Barbados
