- Ua neʻe ka pono hōkele US ma ke ala kūpono mai ka hoʻomaka o ka makahiki
- Ma ʻEulopa, hoʻomau ka hana ʻana i nā wahi o ka honua holoʻokoʻa
- Ua noho ka Middle East ma ke ala hana maikaʻi me nā pae GOPPAR ma ʻApelila 357% ʻoi aku ma mua o ka manawa like i hoʻokahi makahiki i hala
ʻAʻole ʻo ʻApelila 2020 no ka nāwaliwali o ka puʻuwai. E noho ka mahina i ka infamy no ka ʻoihana hōkele honua, ka mea i ʻike i ka hapa nui o kāna mau kiʻina hana nui i kū i nā pae i ʻike ʻole ʻia, kahi huahana i hoʻopōmaikaʻi ʻia o ka mahu COVID-19. ʻO nā mahina he 12 i hala aʻe nei he slog ia, akā ʻoiai ke neʻe lohi nei o ka honua i kahi ʻano like o ka maʻamau, e ukali ana nā hōkele.
I ka hōʻuluʻulu: ke hoʻomaikaʻi nei ka hana, akā aia mau nō nā ala mamao mai ka wā pre-pandemic.
Koho ʻo US
US ua neʻe ka pono hōkele ma ke ala kūpono mai ka hoʻomaka o ka makahiki, ma kahi o ka manawa i hoʻomaka mua e wāwahi. Ke hoʻomau nei ka wehe hou ʻana o ka ʻāina, makemake ʻia e pōmaikaʻi ka ʻoihana hōkele.
I ʻApelila, ʻo GOPPAR ka pae kiʻekiʻe loa mai Pepeluali 2020. Ma $ 35.45, ua piʻi aʻe 235% ma mua o ka manawa like i hoʻokahi makahiki i hala.
ʻO ka uptick i ka loaʻa kālā ma hope o ka loaʻa kālā o nā lumi e ulu nei a me ka loaʻa kālā piha, ke hoʻoikaika ʻia ka noi. Ma hope o ka noho ʻana i hoʻokahi mau helu i hoʻi ʻia i ʻApelila 2020, ua piʻi nui ia mai ia manawa, ua kākoʻo ʻia e ka huakaʻi leʻaleʻa e like me ka hoʻomau ʻana o ka hae a me ka ʻoihana ʻoihana. ʻO ka huakaʻi leʻaleʻa kokoke 50% o ka huina huakaʻi huakaʻi i ʻApelila, kahi 22.9 pākēneka kiko uptick ma mua o ka manawa like i hoʻokahi makahiki i hala.
Ua loaʻa ʻo TRevPAR i ka mahina ma kahi o $ 116.04, kahi 752% o ka makahiki i hoʻonui ʻia o ka makahiki, a he $ 15 ke kiʻekiʻe aʻe ma mua o Malaki.
Ke hoʻomau nei ka paʻakikī o ka hana no nā hōkele. Ma mua o 200,000 mau hana i hōʻike ʻia ua nalowale i ka ʻāpana hoʻokipa franchise, e hōʻike ana i ka hāʻule o 33% o ka hana. ʻO kahi bila hou i hoʻolauna ʻia ma ka ʻAhaʻōlelo, ʻo The Save Hotel Jobs Act, ke nānā aku nei e hāʻawi i ke kōkua i ka ʻoihana hōkele, no nā limahana a me nā mea hōkele nona.
ʻO ka nui o nā kumukūʻai hana ma ka lumi no kēlā me kēia lumi i loaʻa ma $ 41.76 i ʻApelila, ke kaha kiʻekiʻe loa mai ka wā o ke ahulau. Ma ke ʻano he pākēneka o ka loaʻa kālā piha, ua iho iki mai nā kumukūʻai hana i ka wā e hoʻi hou ai nā loaʻa kālā.
ʻO ka palena loaʻa ma ʻApelila ʻo 30.6%, ka pae like me ka mahina i hala.
He aha e lawe ʻia mai kēia ʻatikala:
- US hotel profit has moved in the right direction since the beginning of the yearIn Europe, performance continues to lag other global regionsMiddle East stayed on a positive performance path with GOPPAR levels in April 357% higher than at the same time a year ago.
- US hotel profit has moved in the right direction since the beginning of the year, around the time when it first started to break even.
- After occupancy was in single digits back in April 2020, it has climbed considerably since, underpinned in particular by the leisure traveler as group and corporate business continue to flag.
