Ke piʻi nei ke kūlanakauhale ʻo Madrid i ke kolu o ke kūlana o nā kūlanakauhale ʻaha kūkā honua, i paʻi ʻia e ka International Congress and Convention Association (ICCA) no 2018. Hoʻoikaika ʻia kēia kūlana e ka hāʻawi ʻana o ka Convenciones y Congresos de IFEMA (Convention and Congress activity of IFEMA ), i ka makahiki i hala i hoʻokipa ai i 8 mau ʻaha kūkā nui honua a me nā hōʻikeʻike a ʻoi aku ma mua o 700 mau ʻano hanana like ʻole, nā hālāwai a me nā hana.

Wahi a ka ICCA, ua hoʻokipa ʻo Madrid i 165 mau ʻaha kūkā honua i ka makahiki i hala, 7.8% ʻoi aku ma mua o 2017, e ʻike ana e piʻi mai ka ʻehiku a i ke kolu o ka wahi, ma hope o Paris - me 212 - a me Vienna - me 172 -; a ʻoi aku ma mua o nā kūlanakauhale nui e like me Barcelona, Berlin, Lākana, Hong Kong, Amsterdam a me Brussels. Ma kēia ʻano, ua hōʻoia ke kapikala Sepania i kona kūlana ʻo ia kekahi o nā kūlanakauhale maikaʻi loa o ka honua e hoʻokipa i nā hanana honua.

Pono e hoʻomaopopo ʻia aia ʻo Sepania i ke kolu o ke kūlana ma kēia kahua, me 595 congresses ma 2018, ma hope o ʻAmelika Hui Pū ʻIa a me Kelemānia, a ma mua o Farani, United Kingdom a me Italia. ʻO ke kūlana o nā kūlanakauhale nui ʻelua ma ka ʻāina ma ka "5 kiʻekiʻe" o kēia kūlana, e hōʻike ana i ka hiki ʻana o Sepania e hoʻokipa i kēia ʻano hanana, mahalo i ka maikaʻi o kāna mau ʻoihana a me ka maikaʻi o nā lawelawe i hāʻawi ʻia i nā ʻoihana e hele ana.

Hōʻike ka hana kālepa a me ka ʻaha kūkā o IFEMA i kona kūpaʻa paʻa i ka ʻāpana MICE, ʻaʻole wale i ka pili ʻana i ka hoʻonohonoho ʻana i nā hanana, akā i ka hoʻokipa ʻana ma kāna pūnaewele ma Feria de Madrid a me IFEMA Palacio Municipal o nā haneli o nā hanana nui honua i kēlā me kēia. makahiki, ma muli o ka hilinaʻi i waiho ʻia e nā mea hoʻokele ʻaha kūkā koʻikoʻi o ka honua.

ʻO nā hiʻohiʻona o kēia ka Air Traffic Management Congress - WATM Congress, e hui pū ana i kēlā me kēia paʻi ma kahi o 9,000 poʻe loea mai ka ʻāpana; ka hanana ʻoihana lāʻau lapaʻau - CPhI Worldwide; ka European Academy of Dermatology and Venereology Congress - EADV Congress, me 10,000 poʻe i hele mai; a me ka European League Against Rheumatism Congress - EULAR Congress, i loaʻa iā 15,000 poʻe i hele mai. Ma ka huina, 3.5 miliona mau malihini kipa e hele i nā fairs, congresses a me nā hanana ʻē aʻe i mālama ʻia ma IFEMA i kēlā me kēia makahiki, e hoʻohui ana i ke kūlana o Madrid ma ke ʻano he alakaʻi i ka mākaʻikaʻi ʻoihana ma ka honua.

Me kēia mau ʻikepili āpau, hoʻomau ka IFEMA e hoʻokō i kāna mau pahuhopu, ʻo ia hoʻi ka hoʻōla hou ʻana o ka hoʻokele waiwai o ke kūlanakauhale ʻo Madrid a me ka hoʻolālā ʻana i kona kiʻi ma ka honua. ʻO ka helu ICCA ma ka hana o 2018 e ʻae i kēia kūlana, e hoʻomau ʻia ka ulu ʻana i nā makahiki e hiki mai ana, me ka mālama ʻana i kēia mau hanana a me nā hanana koʻikoʻi a puni ka honua.

He aha e lawe ʻia mai kēia ʻatikala:

Hōʻike ka hana kālepa a me ka ʻaha kūkā o IFEMA i kona kūpaʻa paʻa i ka ʻāpana MICE, ʻaʻole wale i ka pili ʻana i ka hoʻonohonoho ʻana i nā hanana, akā i ka hoʻokipa ʻana ma kāna pūnaewele ma Feria de Madrid a me IFEMA Palacio Municipal o nā haneli o nā hanana nui honua i kēlā me kēia. makahiki, ma muli o ka hilinaʻi i waiho ʻia e nā mea hoʻokele ʻaha kūkā koʻikoʻi o ka honua.
Hoʻoikaika ʻia kēia kūlana e ka hāʻawi ʻana o ka Convenciones y Congresos de IFEMA (Convention and Congress activity of IFEMA), i mālama ʻia i ka makahiki i hala 8 mau ʻaha kūkā nui a me nā hōʻikeʻike a ʻoi aku ma mua o 700 mau ʻano hanana like ʻole, nā hālāwai a me nā hanana.
Me kēia mau ʻikepili a pau, hoʻomau ka hana ʻana o IFEMA e hoʻokō i kāna mau pahuhopu, ʻo ia hoʻi ka hoʻōla hou ʻana o ka hoʻokele waiwai o ke kūlanakauhale ʻo Madrid a hoʻolālā i kona kiʻi ma ka honua.