Ma hope o ke kaʻina hana koho kikoʻī e koho i ke kūlanakauhale hoʻokipa no ka South Africa Brand Summit & Awards, i hoʻokumu ʻia ma Cape Town i Mei 2018, ke kūlanakauhale o Johannesburg a ua hōʻoia ʻia ʻo Gauteng Province ʻo ia ka huakaʻi lanakila hui e hoʻokipa i ka hui hōʻailona ʻāina ma Iune 2019.
ʻO Joburg Tourism, he alakaʻi o ke Keʻena ʻOihana Hoʻokele waiwai o ke kūlanakauhale, e hui pū me ka Brand Summit Convenor e hoʻopuka i kahi hanana kūikawā ma Johannesburg i Iune 2019. Me kahi 500 ʻAmelika a me nā ʻelele honua i manaʻo ʻia e hele mai, e lilo kēia hanana i mea e hoʻomālamalama i ka ʻike ʻia ma Johannesburg ma ke ʻano he huakaʻi hanana ʻoihana makemake.
ʻOiai ʻo ka ʻāina ʻo ʻApelika ʻo ka ʻāina ʻoi loa ka hiki ke loaʻa a me ka wahi ʻoihana ikaika, ua kūpono ʻo Joburg ma ke ʻano he wahi kūpono no ka hoʻoulu ʻana, ka pūnaewele a me ka noʻonoʻo ʻana i nā hoʻonā i nā luʻina hōʻailona ʻāina honua.
Ma waho aʻe o kēia, ua hoʻokiʻekiʻe ʻo Joburg i nā ʻenehana nani (ke kaʻaahi, ka ea a me ka ʻāina a me ka ʻoihana ʻokiʻoki a me ka ʻenehana kamaʻilio) kahi ʻano like ʻole o ka noho ʻana a me nā keʻena hālāwai kūkā, a me nā wahi mākaʻikaʻi hoihoi, nā leʻaleʻa a me nā koho ola i hāʻawi ʻia no nā ʻelele kipa.
Eia kekahi, i ka hiki ʻana mai i ka hoʻokipa ʻana i nā hanana honua nui, kiʻekiʻe kiʻekiʻe, loaʻa iā Joburg kahi mele mele maikaʻi loa. Ua hoʻokipa maikaʻi ke kūlanakauhale i nā ʻaha kūkā honua, nā hōʻikeʻike a me nā hanana kūikawā i nā makahiki i hala.
ʻO ka Inaugural South Africa Brand Summit ma 2018
Ua mālama ʻia ka 2018 SA Brand Summit ma Cape Town e ka Lunakanawai Nui o ʻApelika Hema ʻo Mogoeng Mogoeng, nāna i hāʻawi i kahi ʻōlelo koʻikoʻi nui i hoʻopili ʻia nā ʻelele kūloko a me ka honua i ko lākou mau noho e ʻai ana i kēlā me kēia ʻōlelo āna i ʻōlelo ai. ʻO kāna haʻiʻōlelo, i kau ʻia ma ka preamble i ke Kumukānāwai o ka Repubalika o ʻApelika Hema a me nā waiwai i hoʻopaʻa ʻia i loko, ua lilo ia i kumu maikaʻi e hoʻomaka ai i nā kamaʻilio e pili ana i ka hiki ke noho ʻia ma ka ʻāina ʻo ʻApelika Hema. Ua hāʻawi pū ʻo Gary Leigh, he loea hōʻailona kaulana a me ka mea nāna i hoʻokumu i ka Leigh's Truth and Propaganda, i kahi pepa e pili ana i ke koʻikoʻi o ka hōʻailona ʻāina.
ʻO nā mea ʻōlelo ʻē aʻe ma ka hui hoʻomaka ʻo Professor Thuli Madonsela, ka mea mālama mua o ʻAmelika Hema, ʻo Bonang Mohale, Luna Nui o Business Leadership South Africa, Kganki Matabane, CEO o Black Business Council, Mteto Nyati, Luna Nui o Altron, Simon Sussman, Woolworths Chairman, Neeshan Bolton o ka Ahmed Kathrada Foundation, a me nā alakaʻi koʻikoʻi ʻē aʻe i ka hui ʻo South Africa, media, politika, hoʻonaʻauao, haʻuki, hoʻomohala kaiāulu, etc.
Ua hele mai nā ʻelele mai kahi mamao aku e like me Nigeria, Ghana, Farani, ʻAitiopa, Namibia, Kenya, Russia, a me Switzerland, me nā mea ʻē aʻe e hoʻouna ana i nā leka wikiō i hoʻopaʻa ʻia mai Beijing, New Delhi, Budapest, Moscow, etc. ʻAʻole hiki ke hele i Cape Town ma ka ʻO nā lā summit, ʻo Mavuso Msimang, mahalo ʻia ʻo ANC veteran a me ka luna hoʻomalu o Corruption Watch, ua hoʻouna pū ʻia i kahi wikiō kākoʻo i hoʻopaʻa ʻia e hōʻuluʻulu i nā ʻelele.
"He hana hoihoi kēia no mākou i ko mākou hoʻonoho ʻana i ka piko ma ke ʻano he kahua kūʻokoʻa kūʻokoʻa a pili ʻole i ka politika e kūkākūkā i ke kiʻi ʻāina e ulu nei o ʻApelika Hema," wahi a Solly Moeng, Convenor of the Summit. "ʻO ka neʻe ʻana i ka hanana i Johannesburg ʻo kā mākou pane i kahi kelepona ikaika mai nā ʻelele he nui a me nā poʻe ʻē aʻe i hala ʻole i ka hele ʻana i ka hanana hoʻomaka ma Cape Town. E ʻoi aku ka waiwai o kā mākou ʻike 2019 a, e like me ke kelepona ʻana mai nā ʻelele i hele mai i 2018, e komo i kahi kūkākūkā papa "Leaders of The Future" e komo i kahi hui like ʻole o nā ʻōpio ʻApelika Hema me nā manaʻo hoihoi e pili ana i ʻApelika Hema a lākou e makemake ai " . ʻOliʻoli loa wau i ka honua kaulana a mahalo ʻia ʻo Patrick Loch Otieno Lumumba, Associate Professor of Public Law & Founding Dean ma ke Kula Nui ʻo Kabarak University School of Law, Kenya, e hāʻawi i ka ʻōlelo nui ma ka 2019 summit.
Ma ke kamaʻilio ʻana no ka mokuʻāina ʻo Gauteng, ʻo Nonnie Kubeka, ka mea nāna i poʻo i ka Hale Kūʻai Kūkākūkā o ka panalāʻau, ua hōʻike pū i kona hauʻoli i ka nānā ʻana e ʻike i ka SA Brand Summit e hele mai i Johannesburg. "He mea koʻikoʻi kēia no Johannesburg a me Gauteng, ʻaʻole wale ma ke ʻano o ka huki ʻana i nā ʻelele mai nā wahi a puni o ka honua i ko mākou ʻāina, akā no ka mea ʻike mākou i ka piko he mea hoʻohui maikaʻi i ka hoʻonohonoho ʻana i ko mākou ʻāina i kikowaena no ka hoʻomohala ʻana i nā manaʻo hou no ka wā e hiki mai ana. ʻApelika. He mea maopopo, me ka loaʻa ʻole o ke kiʻi ʻāina ikaika a maikaʻi hoʻi, e loaʻa ana ko mākou ʻāina e nā poʻe ʻē aʻe ma ka ʻāina e hana ikaika nei e hōʻemi i kā mākou māhele mākeke o ka mākeke mākaʻikaʻi waiwai a me FDI. Pono mākou e ʻimi i nā ala hou e hoʻohaʻahaʻa ai i nā manaʻo hewa e pili ana i ʻApelika Hema a kōkua i ka hānai ʻana i kahi ʻano e hoʻonui ai i nā leka maikaʻi e ulu ai ka manaʻo maikaʻi no ko mākou ʻāina.
Ke koho ʻia nei ʻo ia ʻo ke kūlanakauhale ʻoi loa i kipa ʻia ma ka ʻāina ʻApelika mai 2013 e ka MasterCard Global Destination Cities Index, hauʻoli ʻo Joburg i ka hoʻokipa ʻana i ka Brand Summit hou e mālama ʻia ma The Maslow Hotel ma 6-7 Iune 2019.
He aha e lawe ʻia mai kēia ʻatikala:
- His address, anchored on the preamble to the Constitution of the Republic of South Africa and the values enshrined therein, served as a good basis to start conversations about the potential that still resides in the country South Africa could still be.
- “This is important for Johannesburg and Gauteng, not just in terms of attracting delegates from around the world to our province, but also because we see the summit as a neat addition to positioning our region as a centre for new ideas development for the future South Africa.
- “This is an exciting step for us as we further position the summit as a key independent and non-politically influenced platform to discuss the evolving country brand image of South Africa”, stated Solly Moeng, Convenor of the Summit.
