ʻO ka ʻelele o Kolombia, ʻo HE Mr Alberto Jacobo Furmanski Goldstein, ua hōʻike i kāna palapala hōʻoia i ke Kakauolelo Nui o ka World Tourism Organization (UNWTO), Taleb Rifai, apono ia ia i Lunamakaainana mau o kona aina i UNWTO. UNWTO ʻO ia ka hui kūikawā o nā Aupuni Hui Pū ʻIa no ka mākaʻikaʻi a ua hoʻokumu ʻia ma Madrid, Sepania. I ka wā o ka hālāwai, ua hōʻike ʻo Rifai iā Ambassador Furmanski i ka manaʻo paʻa o ka Hui e hoʻomau i ka hoʻoikaika ʻana i kona pilina pili me Colombia.
Ua loaʻa iā Kolombia he 3.3 miliona mau mākaʻikaʻi huakaʻi honua ma 2016; he 11%, e hoʻonui ana i 4.7 biliona kālā ʻAmelika i nā loaʻa. Ua lilo ʻo Colombia i lālā o ka UNWTO mai ka 1975.